Profile photo of Bailey Anderson

Bailey A.

Average rate
$60–90/hour
  • Payable
  • Joined July 2016

A user-centric philosophy guides all of my work - web design, search engine optimization (SEO), content marketing, and online/social ads

  • Edmonton, AB, Canada
Profile photo of Bailey Anderson
Bailey A.
Edmonton, AB, Canada

Worked with

Services

Categories

Design Content Paid Advertising SEO Marketing

Experience

Summary

For nearly 10 years, I have been professionally developing and designing online media for agencies, governments, non-profits, and startups. I started with just site development & design, and expanded into branding, advertising, and content marketing.

Work history

Web Content Specialist & Analytics
Reviewing, editing, and improving requests for new and updated content to the website, as well as analyzing web traffic and user data with Google Analytics and Google Tag Manager, running A/B testing and making recommendations based on the data gathered.
Graphic Designer
Designing websites, print layouts, business cards, mobile apps and digital presentations to support business initiatives and as part of client projects.
Alberta Justice and Solicitor General
Web Content Specialist
Maintaining and updating existing sites, building new websites for projects and intiatives, and working with education and adult training specialists to develop award-winning online training resources for new managers, paralegals, and court clerks.
Website Manager
Managing and optimizing all online content for search engines and user helpfulness, creating and editing graphics for use across the site and in advertising, coordinating with the on-site marketer for digital assets.

Portfolio

Branding mockup

BridgeGate Branding Project

The project started as just a logo, and once one was developed, the scope of the project was expanded to include other supporting materials such as brochures, slide decks, business cards, and a website.

Ethics1

Ethics Commissioner of Alberta

A 15 year-old government website needed to be brought into the modern era. The new site is responsive, optimized for wide screens, and easy for both the users and maintaining staff to use.

Pleasantsolutions print

Pleasant Solutions Brand Management

This company had great products and a solid team working for many clients, but their marketing materials had fallen behind the rest of the company’s growth and needed refreshing and standardization. Over 2.5 years was able to create, improve, or standardize all their digital & print materials.

Skills

Skills

web design CSS HTML graphic design content strategy copywriting digital marketing digital media SEO visual communications

Tools

InDesign Photoshop Illustrator Google Analytics Google AdWords Wordpress Asana Slack Facebook Advertising Twitter Advertising Yoast

Availability

Seeking work

Available

  • Available during business hours, evenings, and weekends

Commitment

  • Can work 40hrs per week
  • Can commit to 1+ years

Interests

Industries I love

Kids & Parenting Media PR & Communications Science Social Enterprise Education Health & Wellness

Ideal team

I work best with a small team that has open communication and is open to bouncing ideas off of each other, or at the very least, willing to engage in a discussion beyond handing down instruction.