Profile photo of Alicia Hugen

Alicia H.

Average rate
$50–150/hour
  • Joined July 2020

I'm a visual designer, passionate about growth, expression and visual communication.

  • Sacramento, CA, USA
Profile photo of Alicia Hugen
Alicia H.
Sacramento, CA, USA

Experience

Summary

I’m passionate about growth, expression, and visual communication. My work has been featured in New York fashion week, department stores, marketing materials, and advertising campaigns.

Work history

TransformCo/Sears+Kmart
Graphic Designer
-Designed artwork for all in-house labels based on brand guidelines and target audience -Collaborated with partners to execute creative decisions -Built templates, content libraries, and file management systems
Kendall+Kylie
Prints and Graphics Designer
-Designed prints, graphics, embellishments, and engineered garments -Created lookbooks, linesheets, and CADs for marketing and design use -Produced detailed technical specification callouts and production guidelines
BCBG Max Azria
Textile Designer
-Created artwork from concept to production for runway and mainlines including allover and engineered prints, embellishments, lace, burnout, embroidery, and jacquard -Researched trends and artwork themes to apply to brand needs

Portfolio

Canna Bliss Brand Identity Design

Canna Bliss is a brand concept for a line of CBD infused bath products. Deliverables included logo design, packaging, and style guide.

Joe's Coffeehouse Brand Identity Design

Identity design deliverables for Joe’s Coffeehouse including the brand style guide, color scheme, typography, brand imagery guidelines, and logo.

Availability

Seeking work

Available

  • Not specified