Alyssa W.

  • Joined September 2016

A food-focused creative professional with a range of content creation experience and an obsession with social media.

  • Alameda, CA, United States
Profile photo of Alyssa Wiegand
Alyssa W.
Alameda, CA, United States

Worked with

Services

Categories

Content Social Media Marketing Community Copywriting

Experience

Summary

A very practical background running businesses in corporate retail. A 3.5-year stint in Tokyo offered the opportunity to explore my true passions.. Currently a blogger & writer, recipe developer, food photographer & stylist, social media manager.

Work history

The Olive Scene
Digital Marketing Manager
Create and implement digital marketing strategies for specialty olive oil company, including custom content creation, distributing and curating email newsletters, and social media management.
Co-Founder, Blogger
Manage lifestyle blog focused on food, DIY & travel. Create original content in the form of blog and social media posts, and photography. Manage social media platforms. Participate in influencer campaigns. Piitch post ideas to businesses.
Cozy Kitchen Tokyo
Founder, teacher, chef
Cooking classes, small event catering, and homemade meals in the heart of Tokyo. Featured in: -Huffington Post Japan article about KitchHike with a video filmed at our home in Tokyo. -Classy, a popular Japanese women's magazine.
Gap, Inc
Inventory Management Planner
Worked closely with large cross-functional teams to create and implement buying, pricing, distribution, and inventory management strategies for various businesses within Gap, Inc.

Portfolio

The Huffington Post Japan Article & Video

While living in Japan, I worked with a company called KitchHike to host meals from our home in Central Tokyo. They were very popular, and I was featured in an article on The Huffington Post Japan that includes a video.

Japanese Grilled Chicken Skewers - Yakitori

This collaboration with Foster Farms on my blog is an example of some of the work I love to do - recipe development, food styling and photography, and food writing.

The Olive Scene at Sara's Place

Interview with local restaurant that uses the products from one of my clients, a specialty olive oil store called The Olive Scene. The photos are also mine.

Portfolio

A sample of some of my food & prop styling and food & travel photography.

Education

Accreditations

The University of Chicago
BA Art History

Skills

Skills

blogging content creation content strategy social media management social media strategy copywriting social media writing newsletters

Tools

Canva Facebook Facebook Advertising Facebook Insights Google Analytics Instagram Pinterest Snapchat Wordpress Viraltag Google AdWords LinkedIn Squarespace Twitter Mailchimp

Availability

Not seeking work

Available

  • Not specified

Interests

Industries I love

Advertising & Marketing Consumer Products Ecommerce Education Events Food PR & Communications Photography Retail Travel

What I read

More blogs than I can name but primarily in the food/lifestyle/craft realm, anything and everything I find on social media, every food magazine I can get my hands on, and almost exclusively fiction books.

Side projects

Teaching cooking classes, operating a small catering company specializing in comfort food for expats living in Japan, hosting meals for Tokyoites curious about how foreigners live, & throwing lavish dinner parties out of a minscule kitchen in Tokyo.

Ideal team

I am very flexible and easygoing, and I love collaborative environments where people are treated equally and all ideas are taken seriously.