Profile photo of Amelia Cornfield

Amelia C.

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  • Joined February 2017

Full stack marketer, with an emphasis on content writing, strategy and transforming big-picture ideas into measurable results.

  • Seattle, WA, United States
Profile photo of Amelia Cornfield
Amelia C.
Seattle, WA, United States
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Worked with

Services

Categories

Marketing Copywriting Content Email Growth

Experience

Summary

I have four years experience in digital marketing (social, email, web, analytics, blogging, SEO), project management and copywriting. I marketed promotional events at the Smithsonian before moving into marketing for a small B2B tech startup.

Work history

LexBlog
Digital Marketer (Full Time)
As LexBlog transitioned from an agency to a SaaS, I was brought in to rewrite and revamp the company's website. With no existing resources, I wrote original copy on product technical features, company background and customer personas to drive conversion.
Smithsonian American Art Museum
Marketing and Events Coordinator
I managed operations and marketing for over 50 events. In under a year, I increased attendance for a stagnating concert series by 400%. I also started D.C.'s first regular in-museum yoga program, which was covered by the Washington Post.
Yoga Alliance
Marketing and Communications Specialist (Full Time)
I crafted content in many forms (web, blog, email, ads, instructional manuals) to engage and inform the association's 40,000 members. Additionally managed the monthly email newsletter and regularly made web updates.
Smithsonian American Art Museum
Web and Social Media Intern
Wrote social media copy for the museum's Facebook, Twitter, blog and emails, and initiated their presence on Instagram. Additionally designed customer-facing scavenger hunts used by over 600 visitors.

Portfolio

LexBlog's website

As LexBlog transitioned from an agency to a SaaS, I was brought in to write new copy for their site. Without no existing resources, I wrote and laid out over 80% of their site's copy, including Features pages, "Why LexBlog" pages, "About Us" pages, plus various blog posts and press releases.

Luce Unplugged Page (Smithsonian American Art Museum)

Created a webpage for Luce Unplugged, a concert series I managed at the Smithsonian. I wrote copy, determined structure, built page and optimized based on Google Analytics insights. The page is currently the number one result for the targeted search term "Luce Unplugged."

Yoga in Luce Blog Post (Smithsonian American Art Museum)

Blog post announcing the yoga series I started for the Smithsonian.

Luce Unplugged Blog Post (Smithsonian American Art Museum)

Blog post promoting the concert series I managed for the Smithsonian. With 244 Likes, this post attracted 639% more Likes than the blog's average.

Introducing LexBlog’s Law School Blog Network

Press release for LexBlog.

Education

Accreditations

University of Pennsylvania
B.A. Classical Studies
University of Pennsylvania
Wharton Coursework: Intro to Marketing, Consumer Behavior

Skills

Languages

Latin

Full professional proficiency

English

Native or bilingual proficiency

Skills

B2B marketing writing blogging brand strategy content marketing copywriting email marketing editing digital marketing events

Tools

Mailchimp Wordpress Moz Hootsuite Constant Contact Google AdWords Basecamp Google Analytics Storify YouTube Yoast Facebook Twitter Instagram Iconosquare

Availability

Not seeking work

Available

  • Available during business hours, evenings, and weekends

Commitment

  • Can work 50hrs per week
  • Can commit to 6 months to 1 year