Profile photo of Ashley Betances

Ashley B.

Average rate
$50–80/hour
  • Joined November 2019

Marketing Professional​ with over 10 years of experience in digital media production and strategy.

  • Scottsdale, AZ, USA
Profile photo of Ashley Betances
Ashley B.
Scottsdale, AZ, USA

Experience

Summary

Marketing Professional​ with over 10 years of experience in digital media. I bring with me a strong media background that allows me to lead teams and meet deadlines across digital and social landscapes.

Work history

Dentsu Aegis
Account Director/Media Supervisor
● Day to Day lead for paid media on the Fujifilm, Mastercard and Hiscox accounts ● Managed all activations, optimizations and reporting ● Developed strategies to drive brand awareness and conversions
Saatchi & Saatchi LA
Digital Strategist
● Implemented strategies for the Toyota and Playstation accounts ● Researched market to identify new opportunities and market retention ● Identified technology frameworks required to support digital strategies
Producer
● Develop project plans and work with project teams to execute on plans ● Monitor day-to-day activities of project teams and ensure work is progressing as planned

Portfolio

Hiscox Campaign

Brand Awareness campaign I managed for Hiscox

Producer for Austin East Ciders

I worked with Austin Eastciders as a Producer, a cider company based in Austin, Texas, to reimagine their digital presence on Shopify and better represent their quirky brand personality online through the development of new content and a digital brand system.

Producer for Hurom

Producer for Hurom, a juicer company, approached us to design a new homepage for them to showcase their expanded product offering, highlight recent press, and provide recipe recommendations through a quiz.

Availability

Seeking work

Available

  • Available during business hours, evenings, and weekends

Commitment

  • Can work 25hrs per week
  • Can commit to 1+ years