Profile photo of Bryan Hyde

Bryan H.

Average rate
$80–125/hour
  • Featured
  • Payable
  • Joined July 2016

Digital marketing, project management, demand generation & lead nurturing. Significant experience - ecommerce, startups & change management.

  • Tampa, FL, United States
Profile photo of Bryan Hyde
Bryan H.
Tampa, FL, United States

Worked with

Services

Categories

Growth Paid Advertising SEO Email Marketing

Experience

Summary

Demonstrated abilities in building, restructuring and leading digital marketing programs to produce measurable results via Facebook advertising, PPC, SEO, email & content marketing. I take pride in lowering CPA, increasing LTV and increasing sales.

Work history

VP, Digital Marketing
Proactively working hand in hand with the development team to integrate full-stack marketing infrastructure into websites & web applications from planning to production. Executing demand generation & lead nurturing campaigns for these builds thereafter.
VP, Digital Marketing
Lead the agency's marketing team for a range of clients. Creating value through digital demand generation via content technical on & offsite SEO, email marketing and paid digital advertising.
VP of Marketing
Developed Discount Park and Ride's marketing program & strategy. Leading a team in the implementation of cross-channel marketing campaigns to drastically lower CPA & drive sales which helped lead to the company's acquisition.
Director of Digital Strategy
Responsible for multi-channel ecommerce company's digital marketing program. Managed both in-house staff & outside vendors on the strategy & execution of SEO, PPC, email marketing, content marketing & social media campaigns to significantly increase sales

Portfolio

InstantKegs.com - Custom Ecommerce Website & Lead Generation

Project Lead - managing a team of 6 we developed a custom eCommerce platform to streamline the keg buying, financing & leasing process (from days to minutes). Paid campaigns + lead nurturing (via email marketing) to generate a x10 ROI on leads/direct sales to ad spend.

Can Can Concealment - Multi-Channel Ecommerce Marketing

Developed new website architecture and onsite SEO, multi-channel inventory management system & new website design focusing on conversion rate optimization. Integrated email marketing & organic social media campaigns.

Jabil Circuit - Content Development & Marketing

Thought leadership content development and syndication to work in tandem with the marketing departments other cross channel marketing iniatives.

5DayDeal.com - 900% ROI Facebook Ad & Google Ad Campaigns

B2C Facebook & Google digital advertising campaigns generating a 900% ROI with six-figure revenue numbers. Averaging a $4.70 CPA with an average purchase value (APV) of $99. Accomplished through audience hypersegmentation & user behavior retargeting.

Big Storm Brewing - Rebranding, Email Marketing & Social Media Marketing

Project Lead - managing a team of 7 we worked with FL's fastest growing craft brewery to build them a brand & online presence that would scale with their sales growth. Created new branding, website, email & social media marketing programs. 300% increase in following - 500% increase in engagement.

Education

Accreditations

BA in Marketing
Google AdWords - Advanced Search
Google Adwords - Basic & Advanced Mobile
Google Adwords - Fundamentals

Skills

Languages

English

Native or bilingual proficiency

Skills

conversion rate optimization customer segmentation website audits social media marketing content marketing digital marketing ecommerce SEO retargeting email marketing

Tools

Facebook Advertising Facebook Power Editor Facebook Insights Google AdWords Google Analytics Mailchimp Optimizely Shopify Screaming Frog Unbounce Marketo Moz SEMRush Yoast Wordpress

Availability

Not seeking work

Available

  • Available during business hours and evenings

Commitment

  • Can work 10hrs per week
  • Can commit to 1-3 months

Interests

Industries I love

Advertising & Marketing Banking & Finance Consumer Products Ecommerce Education Health & Wellness Social Enterprise Travel Venture Capital

What I read

Searchengineland - blog
Aimclear - blog
PPC Hero - blog
White Shark media - blog
TechCrunch
Reddit

Ideal team

I like working with collaborative, motivated teams that are ambitious, but pragmatic. In my experience keeping communications and goals structured has lead to the best results. I also enjoy working with teams that have good cross department communication.