Charles Ressler

  • Joined November 2015

Charles Ressler is an award winning creative director, marketing guru, content creator, communications expert, and strategic mind.

  • New York, NY, United States
Profile photo of Charles Ressler
Charles Ressler
New York, NY, United States

Availability

Seeking work

Available

  • Available during business hours, evenings, and weekends

Commitment

  • Can work 40hrs per week
  • Can commit to 3-6 months

Services

Categories

Social Media SEO Content Copywriting Community

Experience

Summary

Expertise: Marketing, Business Strategy & Development, Internal & External Communications Strategy, Experiential Marketing, Content Dev, Branding,
Digital & Traditional Media Buying, Social Media Dev, B2B, PR, Cause Marketing, Earned Media, Creative Dir

CloudPeep clients

Startup
Social Media Manager
May 2016 to Jun 2016

Work history

First Friday Las Vegas
Head of Communications, Partnerships, Sales, Creative Direction, People Manageme
Developed Public Relations, paid & earned media, programming, social media, and sales strategy resulting in festival attendance increase from 1,500 to 30,000 in 2 yrs. Honored by Congress for economic impact. Created partnerships w/ brands & celebs
Life is Beautiful Festival
Head of Crisis Communication, Head of Art Program
Oversaw all crisis communication, Developed & executed all aspects of art program including turning an abandoned motel into gallery spaces for 30+ artists, budgets, community relations, marketing, surveying, theme, creative assets, PR
Bergdorf Goodman
Marketing, PR, Special Events, Advertising Coordinator
Social Media strategy & launch. Film & TV placement including GMA, NYTimes, Sex and the City. All aspects of BG Magazine production. Oversaw all Millennial outreach including launch of 5F. Oversee promo including CMS & Sales Promotion. Copywriter.
Letizia
Creative Director
Design & execute segmented advertising & PR campaigns for all clients including: Hyundai Motor America, Barney’s New York, Las Vegas (LVCVA), Chanel, El Cortez Resorts, MGM, etc. Created campaign resulting in a $20M increase in agency revenue, Social & PR
Energetics International
Marketing and Public Relations Director
Social & PR campaigns resulting in 60 Minutes. Designed, built & maintained websites w/ I.D.E.A.S. Disney. Event planning, including large scale international conferences, Interfaced executives & government agencies including ENEA, DARPA, NRL
Resonance Music Group
Creative Director
Media placement: NYTimes, NPR, Downbeat Magazine, Vogue, New York Mag. Cause marketing campaigns. Executive produced 3 Grammy Winners, Brand mngmnt, advertising, internet marketing & social media, websites, packaging, music production & logo development
Cannery Resorts
Communications Director
Communications strategy development & management including crisis communications planning for four, 80,000-square-foot casinos with over 200 hotel rooms, indoor/outdoor concert venues, racetrack, movie theatres. Social Media Dev. Contest Dev. Media Mngmt.
Delivering Happiness
Chief Marketing Officer
Executed Company Culture & Leadership Training, Consulted Company’s w/ 30+ employees, Managed Advertising & PR Strategy: WSJ, New York Times, Forbes, Fast Company, Clothing Line launch: Wendy Williams Show, Huffington, Lucky Mag, Fab.com, Zappos.com

Education

Accreditations

NYU
Gallatin School of Individualized Study

Skills

Skills

branding communications content creation content marketing content strategy brand strategy advertising influencer outreach social media public relations

Tools

Basecamp Bitly Eventbrite Facebook Hootsuite Twitter Facebook Advertising Facebook Insights LinkedIn Instagram Snapchat Periscope Vine YouTube blog

Interests

Industries I love

Advertising & Marketing Education Entertainment Fashion Media Music PR & Communications Philanthropy Retail Venture Capital

What I read

The New Yorker, The New York Times, David Sedaris, (I'll read anything I get my hands on, I like understandinf other perspectives for the purpose of building brand voices).

Side projects

#dreamMaker - People tweet me their aspirations from all over the world and I help as many as I can.... 205 strangers and counting.

Ideal team

Passionate teams who trust each other & love engaging in meaningful debate before making a decision.People who are willing to try new things & break through clutter to tell effective, empathetic stories.Teams who want people to fall in love w. their brand