Charlotte L.

  • Joined January 2017

More than 7 years of experience in both sales and marketing at multiple leading B2B technology and SaaS companies.

  • San Francisco, CA, United States
Profile photo of Charlotte Lilley
Charlotte L.
San Francisco, CA, United States

Experience

Summary

Marketing strategist. Have experience in communications, product marketing and customer marketing. Also have experience in sales.

Work history

Head of Customer Marketing
Brought in by VP of Marketing to lead to be first person to start a customer marketing division at Percolate. In five months, centralized all customer marketing and advocacy efforts into division. Worked cross functionally with marketing, sales, customer
Splora
Director of Communications
Launched Splora, a discontinued Australian-based messaging app, to the North American market. Oversaw the planning, development and execution of Splora’s marketing and PR initiatives using market research, product messaging and positioning, marketing comm
Liftopia
Partner Strategy Manager
Helped ski resort partners improve yield management and boost revenue through online sales. Managed $24MM portfolio of 140 ski resorts, representing 28% of total US market (15.6MM skiers each year).
Box
Head of Customer Programs
Founded the Box Customer Programs Department, influencing Annual Recurring Revenue by over $3MM, increased customer references by over 10x year-over-year and earned reputation as an expert in the customer marketing and advocacy field.
Box
Account Executive
Achieved 110% of quota each quarter; increased personal Average Contract Value by 70% in one year.
Head of Customer Marketing
Brought in by VP of Marketing to lead to be first person to start a customer marketing division at Percolate. In five months, centralized all customer marketing and advocacy efforts into division. Worked cross functionally with marketing, sales, customer
Splora
Director of Communications
Launched Splora, a discontinued Australian-based messaging app, to the North American market. Oversaw the planning, development and execution of Splora’s marketing and PR initiatives using market research, product messaging and positioning, marketing comm
Liftopia
Partner Strategy Manager
Helped ski resort partners improve yield management and boost revenue through online sales. Managed $24MM portfolio of 140 ski resorts, representing 28% of total US market (15.6MM skiers each year).
Box
Head of Customer Programs
Founded the Box Customer Programs Department, influencing Annual Recurring Revenue by over $3MM, increased customer references by over 10x year-over-year and earned reputation as an expert in the customer marketing and advocacy field.
Box
Account Executive
Achieved 110% of quota each quarter; increased personal Average Contract Value by 70% in one year.

Availability

Not seeking work

Available

  • Not specified