Chelsea R.

  • Featured
  • Joined March 2016

15+ years experience in digital marketing, content strategy, writing, community building, and enjoying life

  • San Francisco, CA, United States
Profile photo of Chelsea Rustrum
Chelsea R.
San Francisco, CA, United States

Worked with

Services

Categories

Content Community Public Relations SEO Strategy

Experience

Summary

I've been an entrepreneur, a content strategist, community builder, marketing director, professional speaker, and author, to name a few.

Work history

Community Strategist
Designed a content strategy, events, and outgoing marketing materials for a specific series. I also trained their team in event creation, marketing, copy, and in targeting relevant participants. Later I also acted as a spokesperson and moderator.
Interim Head of Marketing
Led all external communications including social media and blog for 12 million+ member hospitality network. Redesigned ambassador program, spearheaded the creation of a swag store for members and rewards, and ran large scale member incentive events.
Johnson & Johnson
Speaker & Facilitator
Several speaking engagements with executive teams, facilitating discussions on how to remain innovative in a changing economic environment.
Community Liason
Together, we designed a content and event strategy for international HooYu to reach the Silicon Valley market, which involved a series of introductions, event sponsorship, and content strategy.
IDEO
Consultant
I collaborated on a research project, helping IDEO understand the competition in the shared transportation sector.
Consulting Partner
Co-visioned a large scale building development, which would house 300+ people on a campus of sorts, helping design and give feedback on building designs and community building strategies, as well as creation and distribution of first-ever coliving survey.

Skills

Languages

English

Native or bilingual proficiency

Skills

event management SEO blogging email marketing social media strategy public speaking writing content creation content strategy content marketing

Tools

adroll Facebook Advertising Marketo Photoshop InDesign Wordpress Trello salesforce Mailchimp aweber Kickstarter Indiegogo Twitter Advertising Buffer Hootsuite

Availability

Not seeking work

Available

  • Available during business hours and evenings

Commitment

  • Can work 10hrs per week
  • Can commit to 1-3 months

Interests

Industries I love

Advertising & Marketing Banking & Finance Consumer Products Ecommerce Events Food Health & Wellness Media Travel Venture Capital

What I read

The Guardian, Leaders Eat Last, Tribal Leadership

Side projects

A Tiny House Village project, plan, and community

Ideal team

I love teams of all sizes. For me, it depends more on the makeup of the managing group and what their style of collaboration is.