Profile photo of Cynthia Sherman

Cynthia S.

Average rate
$28–38/hour
  • Joined September 2018

Experienced writer and marketer/sales service in B2B and consumer. Topics include retail and sports marketing; pets; food; lifestyle, travel

  • Woodbury, CT, USA
Profile photo of Cynthia Sherman
Cynthia S.
Woodbury, CT, USA

Experience

Summary

From copywriting and voice-overs for radio, to ad sales and writing for sports magazines; market research and project management in retail marketing, to freelance writing for blogs, SEO, B2B and consumer sites and magazines.

Work history

i95 Radio
Continuity/Traffic Director; copywriter; voice-over artist for AOR/Classic Rock
Coordinated programming and on-air commercials and PSAs; copywriter; voice-over artist for AOR/Classic Rock station
NY Times Magazine Group
Ad sales and copywriter for Southern Travel Magazine
Sales Rep for Travel advertising for start-up regional travel magazine; established resort ad business and developed Chamber of Commerce support in Southern markets; copywriter; writing advertorials
New America Marketing - division of News Corp.
Project Manager - Retail Marketing
Tracked performance; helped develop POP tools for In-store marketing co., instituting ad promotion and merchandising services for consumers' products through various retail categories . Signed on retail partners and increased client base by 15%.
Tennis Magazine & Tennis Industry Magazine
Ad Sales and Writer
Advertising Manager for Tennis Industry Magazine – developed client base - increased advertising base by 25% and maintained in flat growth environment. Developed marketing and sales strategies; copywriter; features writer.
CS Associates - self-employed
owner
Sales and marketing consulting for TIA (Tennis Industry Association); Tennis Industry Magazine; writer for retail and sports marketing blogs/SEO; newsletters for kennel club; consumer & b2b for pets, food, travel, lifestyle.

Portfolio

Pawz for Wellness

about a state-of-the-art health and wellness facility for dogs

A Group Retailers Can't Afford to Ignore

Millennial consumers - how to market to them

Secure Footing

Socks for the game

the buzzword you need to incorporate into your selling strategy

For Set and Service Retail Blog: in retailing, better customer service through 'clienteling' (written by Cindy Sherman, posted by Cathy Plumb at SASR - (919) 827-4667)

Availability

Not seeking work

Available

  • Not specified