Profile photo of Dan Redding

Dan R.

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  • Joined June 2018

I'm a web designer, graphic designer, and author with over ten years of experience. I'm also the host of the Culture Creature podcast.

  • New York, NY, USA
Profile photo of Dan Redding
Dan R.
New York, NY, USA



Design Development SEO Content Copywriting



I founded my freelance design business, Redding Design, in 2009. I worked as a part-time digital designer at and from 2012–2018. I also host the podcast Culture Creature (

Work history

Rodale, Inc.
Digital Designer
In my role as a digital designer at Rodale, I designed digital editorial content for,, and
Redding Design is my design studio. We specialize in custom websites, graphic design, and branding. Visit


I created a complete responsive redesign for the ecommerce website of Veil Cosmetics. My redesign focused on streamlined user experience and increased conversion rates. This site operates on the Shopify platform.

Menshealth Redesign

I worked as lead designer on the 2016 redesign of Our redesign focused on the Men's Health brand: bold, confident, and strong. This responsive redesign employed bold usage of the brand's color palette, accompanied by strong, angular iconography.


Recipe Finder

I designed this searchable database of recipe content for Rodale's Organic Life. My goal was usability: users can save recipes to their account, view recipes as collections, and edit recipe quantities on the fly. Autosuggest search functionality was given a high priority in the user interface.

Men's Health Guide to Protein

I designed this multimedia minisite for Content includes video, infographics, custom navigation UI, image sliders, and recipes. This custom feature brought an editorial package to life in the digital environment.

Next Top Trainer Logo

I designed the brand identity for the web-based reality show Men's Health Next Top Trainer. My logo design uses a custom typographic solution.



Parsons School of Design
BFA, Illustration
Eugene Lang College
BA, Writing




Native or bilingual proficiency


Branding graphic design infographic design WordPress Logo Design Web Design Visual Design UI UX


HTML CSS Facebook Advertising Google Analytics Google AdWords Wordpress InDesign Illustrator Photoshop Yoast Twitter


Not seeking work


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