Profile photo of Dayna Young

Dayna Y.

Average rate
$50/hour
  • Joined March 2017

A growth specialist with expertise in strategy, communications, content & social media marketing. Testimonials available on my website.

  • Denver
Profile photo of Dayna Young
Dayna Y.
Denver

Worked with

Experience

Summary

I'm a hands-on growth specialist with over 15 years experience in operations, strategy, social media, marketing (native and paid), campaign management, SEO driven content (video and written), partnerships, branding, and touring and events.

Work history

Growth Specialist
I built and implemented effective strategies which helped companies such as AEG Live, Live Nation, GoldenVoice, EarPeace, Red Bull, Orfium and Guitar Center solve challenges such as event awareness, ticket sales, or platform sign-ups.
Strategy & Operations Consultant
I developed the strategy (creative, narrative, messaging, distribution and marketing) and produced content featuring The Chainsmokers and Kaskade. Result: 4 million views in 4 months.
Compilation Marketing Plan
I successfully orchestrated a marketing strategy for AiA across native and social media platforms that pushed the “Deep Sounds” compilation to debut at #15 on the Billboard albums chart.
Campaign Strategist
My conversion strategy for Envie (Dubai’s largest dance music promoter) resulted in 12,802 interested fans landing on their ticket site. The campaign returned a CTR of 38.25%.
Affiliate Campaign Strategy
I developed an affiliate based content strategy for Orfium which utilized data-matching and key interest targeting on social media. The result? 521 sign-ups and a CTR of 14.36%

Reviews and references

References

Jamie Lamberski

Dayna is an incredibly talented growth hacker and operations/business development superstar. Whether it’s creating new streams of revenue, restructuring an organization to be more effective or building long-term strategies that guarantee success, Dayna has a serious knack for positive impact. On top of being creative, savvy, resourceful and experienced at conceptualizing/building from the ground-up, Dayna has a firm finger on the pulse of media, marketing & entertainment.

Availability

Not seeking work

Available

  • Available during business hours and evenings

Commitment

  • Can work 35hrs per week
  • Can commit to 1-3 months