Profile photo of Danielle Thomson

Danielle T.

Average rate
$30–60/hour
  • Payable
  • Joined March 2016

I'm a social media savvy professional with a background in community management, public relations and content creation.

  • Hamilton, ON, Canada
Profile photo of Danielle Thomson
Danielle T.
Hamilton, ON, Canada

Worked with

Services

Categories

Content Public Relations Social Media Community Copywriting

Experience

Summary

Over the years, I've dipped my toes in various pools, and have done a little bit of everything - writing, content creation, public relations, social media and influencer outreach.

CloudPeep clients

Social Media Manager for Instagram
Mar 2018 to Apr 2018

Work history

Senior Account Executive
- Researching & curating media lists - Media and influencer outreach for various beauty, wellness & fashion brands - Drafting press releases and pitches to media - Event planning and execution - Community management and social media planning
Luxe Box
Community Manager/Head of Member Experience
- Managing social channels through content development, issue management and community engagement - Creating and sending e-mail blasts detailing upcoming launches, programs and brand promotions - Increasing member retention and satisfaction
Digital Marketing Manager
- Digital marketing, newsletter list building & mailers - Influencer relations - Sponsor recruitment & communications - Conference planning &execution
Blogger/Editor
Since 2011, I have been running the beauty, lifestyle & fashion blog Liner and Glitter and Gloss, Oh My!, creating original content and reviews while working with national & international brands on campaigns and ambassador programs.
Freelance Writer/Social Media/Digital Marketing
- Writing for various outlets (#Paid, Lush Luxury Magazine, 29 Secrets, Glow Magazine) - Social media management and content calendar creation - Digital marketing strategies

Reviews and references

Summary

Overall
Communication
Work
Knowledge

Recent reviews

It was a great and positive experience working with Danielle and I would like to continue working with her for next projects.

References

Mickey Ellsworth

Danielle is an ambitious, independently-minded creative with solid insight of the social media landscape. Her social strategies and design input have proven valuable for my business in the past 12 months, and she's a total pleasure to work with; consistently producing results on-time and within budget. Highly recommended.

Portfolio

Creating Seasonally Relevant vs. Evergreen Content

When it comes to creating content for your blog or social channels, deciding what you want to write about and promote is always a tough decision. Do you want to create stories that will stick around and keep people coming back or would you prefer to work on posts that focus more on the present trend

So You Want to Get A Manager - 5 Questions You Need to Ask

Once you’ve established yourself in the creator sphere and have campaign offers coming in from different directions, things can start to get a little overwhelming. Between fielding offers, campaign negotiations, the back and forth during the program, and everything that follows—you can find yourself

Know Your Worth: Factors to Consider When Pricing Sponsored Posts

One of the most difficult parts of creating sponsored content is determining the price that you should charge for your work. In an industry that’s fairly new and rapidly growing, there aren’t really concrete standards that you can go by when it comes to deciding what’s fair and right for you. Your p

Education

Accreditations

The University of Western Ontario
Criminology/Sociology
Certificate in Digital Marketing Management (currently enrolled)

Skills

Languages

English

Native or bilingual proficiency

Skills

blogger relations blogging communications community management content creation digital marketing public relations social media writing

Tools

Facebook Google Analytics Instagram Mailchimp Periscope Twitter Tweetdeck Canva Hootsuite Pinterest Photoshop Snapchat Wordpress Iconosquare

Availability

Seeking work

Available

  • Available during business hours, evenings, and weekends

Commitment

  • Can work 20hrs per week
  • Can commit to 3-6 months

Interests

Industries I love

Advertising & Marketing Consumer Products Entertainment Fashion Media PR & Communications Food Travel