Profile photo of Emily Stout

Emily Stout

Average rate
$50/hour
  • Joined February 2015

I don't believe in social media robots. I believe that quality writing, great images, & SEO have the power to create amazing conversations.

  • Boston, MA, United States
Profile photo of Emily Stout
Emily Stout
Boston, MA, United States

Worked with

Availability

Seeking work

Available

  • Available during business hours, evenings, and weekends

Commitment

  • Can work 25hrs per week
  • Can commit to 6 months to 1 year

Services

Categories

Social Media Growth Content Community Copywriting

Experience

Summary

Currently building on my multifaceted experiences with social media & marketing, direct customer service, and small business community building. I have experience managing multiple businesses SEO, blogging, web development, and customer engagement online.

Work history

Social Engagement Manager
I manage all facets of "engagement" on social media: creation of social media channels (paying close attention to keywords, visual aesthetics, and SEO), writing and publishing blogs and content, and generating real leads and conversations.
Small Business Social Media & SEO Strategist
Coached clients to create the most effective SEO strategy (resulting in an average 20% traffic increase), analyzed effectiveness of social media channels, supported clients with daily email/phone contact, fielding over 24 client contacts/week.
Summer Professional
Learned professional blogging etiquette, SEO basics, and audience management. Helped to further develop brand strategy for niche demographics by creating and organizing professional presentations to increase student involvement.
International Studies Social Media Marketing Manager
Manage social media and inbound marketing for the International Programs Office. Generating interest in study abroad through Facebook, Instagram, and on-campus marketing initiatives. Worked as a team to plan, then individually executed campaigns.

Portfolio

Social Media Development and Website Optimization for Sky Capture Studios

Consulted on website SEO and optimization, BUILT and created community on social media pages (YouTube, Facebook, Twitter, Google+, etc.)

Initial Social Media & Online Community Development for Hearts-On CPR

Hearts-On CPR was starting to become obsolete and lose business. Even a long-time business with great community connections felt the pressure to get online. They required brand development consultations and initial set-up of social media channels, looking for brand optimization + location-based SEO.

Community Ad-Campaign Growth for Kids At Heart

A community program helping youth reached out for consultation on social media growth, specifically for their 1-month ad campaign to increase donations. We worked on influencer development, niche communities, and social community engagement. Campaign exceeded donation goal of $4000 to over $7000.

Guest Blogging and In-House Blog Development

Guest blogging for my current employer, Applied Interactive, I've written multiple blogs for them (link to one below). Responsible for 3 in-house blogs on business, tech, and product from everything to trending topic research to execution and publishing of blogs and generating audience engagement.

Education

Accreditations

Fort Lewis College
Psychology/ Spanish
ACE Group Fitness
Group Fitness Instructor Certification
Hubspot
Inbound Marketing Certified

Skills

Skills

community management community building social media marketing social media strategy Twitter blogging SEO writing

Tools

Hubspot Facebook Advertising Twitter Twitter Advertising Buffer Instagram Wordpress LinkedIn Snapchat mac Google AdWords Google Analytics google+ amazon Pinterest

Interests

Industries I love

Advertising & Marketing Animals & Pets Health & Wellness Travel

What I read

One of my all-time favorites is "The Happiness Hypothesis" by Jonathan Haidt, who speaks about the psychology behind happiness and how to make people truly happy.

Side projects

Volunteer for non-profits, Creative Mornings Boston, personal blogging (examples can be found on my LinkedIn page www.linkedin.in.emilystout), Float On Swim Lesson Small Business Owner, and teaching Group Fitness classes!