Profile photo of Flora Pang

Flora P.

Average rate
  • Featured
  • Payable
  • Joined June 2015

Full stack digital marketer with 6+ years of experience in marketing strategy, social media, PPC, Facebook Ads & content marketing

  • Toronto, Ontario, Canada
Profile photo of Flora Pang
Flora P.
Toronto, Ontario, Canada

Worked with



Content Paid Advertising Strategy Social Media Marketing




As a Toronto-based full-stack digital marketer since 2013, I’ve worked exclusively with startups to expedite their growth using inbound marketing tactics.

CloudPeep clients

Interview Content Piece
Feb 2017 to Feb 2018
Ecommerce marketing analysis and strategy creation
Mar 2016 to May 2016
Facebook Ads for Travel Site
Nov 2015 to Feb 2016
Marketing Strategy and Implementation
Aug 2015 to Sep 2015
Social Media Marketer
Aug 2015 to Mar 2019
Content Marketing Pro: Must love content and social :)
Jun 2015 to Jul 2017

Work history

Digital Strategist
I'm in charge of the strategy, execution and ongoing optimization of demand generation programs including PPC (AdWords, Bing Ads, Adroll), SEO, content marketing, social media marketing (Facebook, Twitter, LinkedIn) and advertising campaigns.
Digital Marketing and Communications Specialist
I wore multiple marketing hats in support of the go-to-market strategy: built a solid social media presence, managed PPC campaigns, reached out to influencers, and conducted market research.
I conducted a thorough marketing audit (SEO, analytics, content marketing, email marketing, website optimization) and provided actionable recommendations based on audit insights.
Chief Marketing Officer
Acting as the CMO, I led the strategic development of marketing and communications programs.
PPC Superstar
Managed Facebook Ads (custom audience), optimized PPC campaigns following a thorough audit. The results: clickthrough-rate increased by nearly 50%, converted clicks increased by 126.4% while the cost per converted clicks went down by 56.1%.
VP of Marketing
As VP of Marketing, I was in charge of the overall marketing strategy and branding strategies.
Content Writer
I contribute to MomentFeed's blog by writing articles about social media, SEO and more.
I helped ScribbleLive set up their PPC campaigns for one of their products, Visually.

Reviews and references



Recent reviews

Flora did a great job for us. She was dedicated and kept us informed of our progress.

Flora is the gold-standard in social media marketing. Don't even think twice -- if you want to expand your social presence for your company, she is truly exceptional. Timely, professional, responsible, market-savvy, I count on Flora to be the public face of our company -- a huge responsibility-- as well as to run our behind the scenes analytics and operation.. She has my absolute highest recommendation.


Google AdWords Certification

I have been AdWords certified since June 2014.

Digital Marketing Management Certificate

I have obtained my Digital Marketing Management Certificate from University of Toronto on August 2014, after completing 4 classes on social media, SEM, CRM and inbound marketing.

Inbound Certification

I have obtained the Inbound Certification from Hubspot on April 2014.

Google Analytics Individual Qualification

I have been Google Analytics certified since July 2014.

Bing Ads Accredited Professional

I have obtained the Bing Ads Accredited Professional certificate on October 2014.



Honours Bachelor of Arts




Limited working proficiency


Native or bilingual proficiency


Native or bilingual proficiency


PPC content marketing Web Analytics Inbound Marketing Strategy growth hacking lead generation paid advertising social media strategy Facebook Ads community management


Marketo Hootsuite Google Analytics Google AdWords Radian6 Sysomos Bing Ads Adroll Moz Wordpress Facebook Advertising LinkedIn Ad Network Facebook Twitter Pinterest


Not seeking work


  • Available during business hours, evenings, and weekends


  • Can work 15hrs per week
  • Can commit to 1+ years


Industries I love

Advertising & Marketing Consumer Products Ecommerce Entertainment Fashion Food Gaming Music Tech Travel

What I read

I read suspense and mystery novels when I want to be mentally stimulated, non-fiction when I want to gain some perspective on various aspects of life, and I'm certainly not above reading popular fiction when I just want to kick back and relax.

Side projects

In my spare time, I manage my own blog where I write about startup marketing strategies and tactics, you can view it here: