Jennifer Smeth

  • Joined September 2015

Dynamic, achievement-oriented marketing & communications leader with 15 years experience in corporate & non-profit sectors.

  • Atlanta, GA, United States
Profile photo of Jennifer Smeth
Jennifer Smeth
Atlanta, GA, United States

Availability

Seeking work

Available

  • Available during business hours and evenings

Commitment

  • Can work 20hrs per week
  • Can commit to 1+ years

Experience

Summary

I specialize in traditional publicity, marketing, public relations, social media development and brand strategy. I started my own consulting business which allows me the flexibility I need while still allowing me to do the work I love

Work history

President
• Started full-service, boutique marketing and publicity company • Specialize in traditional publicity, marketing, public relations, social media development and brand strategy
Chief Marketing Officer
• Oversee and coordinate marketing and social media activity for The Cardboard Connection, the world’s largest sports news memorabilia website
Director of Marketing and Communications
• Led Trinity's brand marketing strategy and initiatives to advance the reputation of Trinity School as a leader in elementary education and to support its mission
Director of Marketing
• Developed and executed aggressive marketing strategies for store to increase sales, retain customers and acquire new customers
Marketing Manager
• Developed strategies for marketing new and existing programs and events to support Emory’s goals
Marketing & Communications Coordinator
• Increased the visibility of museum within Atlanta and the Southeast through initiatives, partnerships and media placements and helped increase attendance by 80% and membership sales by 125%
Assistant Account Manager
• Managed and supported local and national clients with the development of press materials and special events

Education

Accreditations

Emory University
BA