Jessica R.

  • Joined April 2017

Freelance copywriter, marketing strategist, and community manager. I'll help you focus on what matters most to your business - making sales.

  • Traverse City, MI, United States
Profile photo of Jessica Rohloff
Jessica R.
Traverse City, MI, United States

Worked with

Services

Categories

Community Content Copywriting Social Media Strategy

Experience

Summary

Marketing and business development consultant with experience in digital marketing strategies, event planning and management, community management and engagement, and a variety of copywriting activities.

Work history

HexArmor
Marketing Strategist & Senior Copywriter
Developed and edited copy for brochures, websites, email and social media marketing. Tripled Facebook audience through organic growth; collaborated across departments to write customer case studies and white papers.
New Orleans Community Manager
Launched the Yelp community in New Orleans, handling all local marketing and events. Grew the local Weekly Yelp subscriber list from 8K to over 25K; exceeded target growth metrics by up to 130% each quarter. Created @YelpNOLA and grew following to 1.6K.
Net2NO (NetSquared New Orleans)
Founder & Co-Organizer
Founded the New Orleans chapter of Net Squared, grew it from 30 people to over 1,000 members - the 5th largest group of its kind in the world (out of 80+ globally). Produced 50+ events, grew @Net2NO Twitter following from 0 to over 2,000.
VoodooTEQ
Marketing and Business Development Consultant
Community management consultant, driving new members for Neighborland via Twitter. Wrote articles for Christopher Skinner of MakeBuzz to publish on LinkedIN. Developed social media and search marketing strategy and created new brand identity for law firm.
Louisiana Technology Council
Membership Director
Increased new member applications by 79% and member renewals by 66% over previous year. Simplified dues structure, which resulted in an increase in overall revenue for the organization. Helped organize 60+ member events per year, managed communications.

Education

Accreditations

Tulane University
Master's Degree in English Literature

Skills

Languages

English

Full professional proficiency

Skills

B2B marketing community management copywriting social media strategy writing website audits content marketing marketing strategy newsletters SEO

Tools

Bitly Buffer Constant Contact Facebook Meetup Twitter Wordpress Canva Hootsuite LinkedIn Pinterest Tweetdeck Trello

Availability

Not seeking work

Available

  • Available during business hours, evenings, and weekends

Commitment

  • Can work 20hrs per week
  • Can commit to 1+ years

Interests

Industries I love

Advertising & Marketing Tech Travel

What I read

Constantly reading, mostly fiction such as Margaret Atwood, William Gibson, Thomas Pynchon, Douglas Adams. As for nonfiction, some of the most noteworthy being the Elon Musk bio; Contagious: Why Things Catch On; and The Undoing Proje

Side projects

Lately I've been making art, mostly dabbling in jewelry and metalworking.

Ideal team

I love being surrounded by people who are smarter than me: I love to learn. My ideal client is someone who has a clear vision of the outcome they want to achieve, but they're not quite sure how to get there.