Profile photo of João Fernandes

João F.

Average rate
$25–50/hour
  • Joined April 2018

Digital Marketer, MS in Psychology, Growth and Marketing at oko.ai

  • Porto, Portugal
Profile photo of João Fernandes
João F.
Porto, Portugal

Services

Categories

Marketing SEO Growth Paid Advertising Strategy

Experience

Summary

MS in Psychology (Organizational and Social), Digital Marketing, Consumer and Social Psychology enthusiast, from Porto, Portugal. Passionate for Data-Driven Performance Marketing and SEO (Search Engine Optimization).

Work history

SINCLab - Social Inclusion Laboratory
Assistant Investigator
Field and laboratory investigation: Data Collection, Data Analysis and Social Diagnosis Reporting.
Freelancer
SEO Consultant
I've been performing SEO audit as a side job, for many clients and friends.
oko
Growth & Marketing
Currently working as Head of Growth and Marketing. Bringing A.I. to every newsroom.

Portfolio

MSc Thesis

The Impact of Stereotypes in Traffic Context (18/20) Disclaimer: Only available in Portuguese

SEO Website Audit Reports

Professional detailed report with onsite & offsite SEO analysis, perfectly comprehensible for everyone, even 'non-tech' clients, with each problem explained and its proper solution.

Education

Accreditations

M.Sc. Pyschology - Social and Organizational Psychology
Data-Driven Marketing and Analytics

Skills

Languages

French

Elementary proficiency

English

Full professional proficiency

Spanish

Limited working proficiency

Portuguese

Native or bilingual proficiency

Skills

SEO SEA data analysis B2B marketing B2C conversion rate optimization digital marketing customer segmentation SEM lean startups

Tools

Google AdWords Google Analytics Eventbrite Facebook Advertising Crazy Egg Mailchimp Optimizely Screaming Frog SEMRush Wordpress Photoshop Powerpoint Reddit Slack Trello

Availability

Not seeking work

Available

  • Available evenings and weekends

Commitment

  • Can work 30hrs per week
  • Can commit to 1-3 months

Interests

Industries I love

Consumer Products Ecommerce Entertainment Gaming Media Science Social Enterprise Sports Tech

What I read

Books, scientific papers, reddit, blogs and more books (and more reddit).

Side projects

Automated solutions for Publishers/Bloggers and a Ecommerce website

Ideal team

I do value transparency and honesty as the core of an honest business (and personal) relationship. More than anything else, communication is essential for a healthy work partnership, as long as everyone understand each other with clarity.