Outbound Target Account Marketing (TAM) Expert
Listing published on Thu, 02 Jun 2016. Expired over 2 years ago on Mon, 13 Jun 2016.
Hiring 1 Peep
- Work type
- Billing type
- Hourly. Invoices are submitted and paid as you go.
- Up to $7500/ month
- Service fee
- 15%. Sign up and subscribe to a plan to reduce fee.
We're looking for an expert at developing and executing a targeted account marketing (TAM) strategy. Your mission will be two-fold: to identify as well as market to decision makers on a targeted list of accounts which you will help build.
Marketing tactics can include email, telemarketing, social prospecting and other tactics with the goal of connecting with and qualifying new accounts for our merchant services. You will be responsible for creating and executing the plan with oversight from our marketing manager.
You must have B2B experience targeting small, medium and enterprise clients and be able to map out strategies that will elicit the highest response rates from leads. Our overall goal is to funnel leads from your efforts in to our sales team.
We are currently looking to hire someone full time to lead these efforts and need a Peep to help out in the interim, but if there's a fit for us to work together we're open to keeping you on to continue the work.
Lasting a minimum of 2-3 months
- You should have a track record of implementing predictable lead generation tactics from targeted account lists.
- You must have experience working with Pardot and Salesforce.
- Share what experience you have that qualifies you to lead our outbound marketing efforts, specifically with regard to list building and lead generation.
- What types of outbound marketing have you successfully implemented in the past? Email? Social prospecting?