Inbound Marketing Specialist

Listing published on Sun, 03 May 2015. Expired over 3 years ago on Mon, 11 May 2015.

Hiring 1 Peep

Work type

Ongoing

Billing type

Hourly. Invoices are submitted and paid as you go.

Budget

Up to $600/month

Amount

$40/hour

Service fee

15%. Sign up and subscribe to a plan to reduce fee.

Description

We are an Australian based, B2B retail software company with a niche target market.

We are looking for a Social Media / Inbound marketing specialist to drive traffic to our site, increase awareness of our product and gain new customers.
The ideal applicant will be a highly experienced in digital marketing, from lead generation, marketing automation and email marketing, content and inbound marketing, and of course have a track record in planning SMM campaigns.

Your responsibilities would include:

-Recommend, build and implement digital marketing with funnel conversion in mind
-Recommend, develop and implement social media strategies for all relevant social networking platforms.
-Management of our Social Media Platforms, posting regular, targeted, quality content.
-Grow our audience with a particular focus on Linkedin.
-Analyse impact and provide reporting for social media programs and campaigns
-Analyse our website to identify missed opportunities and optimise
-Collaborate with team members and others to coordinate social media content and initiatives
-Build, manage and nurture social networks
-Understand the different aspects of a Startup's Marketing activities
-Intel, build and optimize email marketing campaigns with funnel conversions in mind.
-Produce and manage a content production cycle (topic ideas => write engaging content => post to channels => content promotion => conversion metrics)

Commitment

Beginning ASAP. Time roughly 4 - 5 hours per week.

Guidelines

Please share any recommendations and examples of successful B2B campaigns you've delivered.