Profile photo of Kara Harms

Kara Harms

Average rate
$55/hour
  • Featured
  • Joined April 2015

Midwest gal on the West Coast. I'm creative, strategic, driven & utterly addicted to chocolate. I like to make things & connect people.

  • San Francisco, CA, United States
Profile photo of Kara Harms
Kara Harms
San Francisco, CA, United States

Availability

Seeking work

Available

  • Available during business hours, evenings, and weekends

Services

Categories

Content Email Marketing Design Social Media

Experience

Summary

Marketing Director turned social + emerging media guru who still runs her wedding photography business on the side and is also an aspiring fashion blogger.

CloudPeep clients

Startup
Registered User Growth via Social Media
May 2015 to Dec 2015

Work history

Contract Social Media & Marketing Manager
Work with marketing team to prepare and execute product launch campaign. Write blog posts and create other marketing content with design team. Manage all social channels for outreach and community building. Edit copy for web, app and email newsletters.
Contract Community Manager
Grow social media following with original content. Work with team to create email newsletters. Drive consumers to website to complete sales. Write blog posts. Art direct photoshoots. Work with founder to create & execute product release marketing plans.
Contract Marketing & Design Associate
Designed all web, digital and print materials for the 2015 Launch Festival, the world’s largest startup event. Was the “voice” of @launch (Twitter) and earned 1K more followers, 844.5K impressions, and 1.4K retweets during this time.
Owner
Fashion, wedding, portrait, event and fine art photography. Established at age 17 with self-promotion, SEO and design. Tripled the 2013 revenue via marketing efforts. Supported myself through college with business success.
Marketing Director
As a small company, my role covered all things marketing. My weekly duties included: content creation, social media management, email newsletter management and growth, influencer relations, website design + general design needs, online advertising.
Social Media & Influnecer Manager
Equal parts creative + data driven decisions to manage social platforms & community of over 350K users. Grew Instagram 233% in 10 months. Created influencer programs to earn a 130% ROI. Supported brand campaign messaging, creation, video and reports.
Founder
Founder of style and travel blog Whimsy Soul. My duties to upkeep the blog company is content creation (photography, writing, brain storming topics), brand negation, social media mgmt and data analysis.

Education

Accreditations

University of Minnesota, Twin Cities
BA Strategic Communications, BA Studio Art, Minor in Psychology

Skills

Skills

advertising affiliate marketing influencer outreach email design graphic design copywriting brand strategy content strategy digital marketing photography

Tools

Mailchimp Facebook Facebook Advertising Facebook Insights Twitter Advertising Twitter Pinterest Instagram Wordpress Shopify Photoshop Illustrator InDesign Hootsuite Google Analytics

Interests

Industries I love

Advertising & Marketing Animals & Pets Consumer Products Education Entertainment Events Fashion Food Health & Wellness PR & Communications

What I read

Everything! I have my favorite blogs that I read daily, but I'm also always listening to a podcast. My go-to is My Favorite Murder - ask me about it!

Side projects

www.whimsysoul.com - my personal fashion blog.

Ideal team

I have experience working one-on-one with founders all the way up to a large team. The most important thing to have, I've learned, is great communication, clear expectations, and room to grow and learn.