Profile photo of Katie Grogan

Katie G.

Hire
  • Joined August 2017

Digital Strategist, Web Designer and Content Creator in Newcastle, NSW.

  • Newcastle, New South Wales, Australia
Profile photo of Katie Grogan
Katie G.
Newcastle, New South Wales, Australia
Hire

Worked with

Services

Categories

Marketing Social Media Copywriting Design Paid Advertising

Experience

Summary

Over the past decade, through full-time roles and consulting work, I have shaped content, designed websites, crafted social media strategy and built online and offline communities for everything from small businesses to global brands.

Work history

gemaker
Digital Marketing Manager
gemaker helps researchers, inventors, startups and expanding businesses take innovative products and services to global markets, by connecting them to strategic partners, funding and customers.
University of Newcastle
Digital Marketing Coordinator
• Design and manage all postgraduate printed marketing collateral • Designed postgraduate content marketing strategy and developed the GradLife Blog • Manage all GradSchool social media channels and paid social campaigns
Focus HR
Marketing Manager
• Oversee sales team, track leads, manage pipeline reports, and deliver monthly sales reports • Manage of all client communications (Social Media, Newsletter, Website, and Sales Materials)
Wild and Free Media
Digital Marketing Strategist
With a rock and roll sensibility, Wild and Free Media are a hands on agency that take an unorthodox approach to your brand. Our whole team is involved from conception to completion, breaking established patterns with a “why not?” attitude.
Lisa Frank Inc.
Marketing Intern
• Cultivated a marketing database for media kits, advertising contacts, and corporate advertising history • Conducted marketing research • Reviewed and revamped online shopping at lisafrank.com • Created and managed Lisa Frank’s Social Media Strategy
Desert Whale Jojoba Company
Marketing Coordinator
• Managed all social networking and public communications (Facebook, Blog, Twitter, Press Releases) • Oversaw all the marketing budget and allocated to tradeshows, print publications, and website • Did 80% of the copy writing

Education

Accreditations

University of Arizona
Bachelor of Science in Marketing
Hubspot
Inbound Marketing, Growth Driven Design
Adobe Courses
Indesign, Photoshop

Skills

Languages

Spanish

Limited working proficiency

English

Native or bilingual proficiency

Skills

advertising copywriting conversion rate optimization content marketing web design paid social promotion social media marketing digital marketing SEO paid advertising

Tools

Google AdWords Google Analytics Facebook Advertising Mailchimp Photoshop InDesign LinkedIn Ad Network Eventbrite IFTTT Instagram Moz Wordpress Yoast Squarespace Shopify

Availability

Not seeking work

Available

  • Available evenings and weekends

Commitment

  • Can work 5hrs per week
  • Can commit to 3-6 months

Interests

Industries I love

Advertising & Marketing Ecommerce Photography Science Travel