Profile photo of Kelley Galloway

Kelley G.

Average rate
  • Joined February 2016

Builder of passionate communities and an expert in paid social media advertising who uses data to prove real ROI in social media.

  • Philadelphia, PA, United States
Profile photo of Kelley Galloway
Kelley G.
Philadelphia, PA, United States



Community Content Social Media Marketing Paid Advertising




I'm a 7 year veteran of social media management/marketing working and living in Philadelphia. By day, I'm a social media account supervisor/lead strategist at an ad agency. By night, I'm a freelance manager/consultant/strategist!

Work history

Social Media Account Supervisor/Lead Strategist
Oversee all social media accounts and lead strategy creation and paid advertising.
Community Engagement Lead
As Zomato's CEL, I was the lead contact for all low-touch marketing efforts in the Philadelphia region--this included community acquisition and engagement, event planning, analytics and reporting, and campaign design and launch.
Social Media Manager
I worked on SEPTA's social media team, focusing mainly on community management and analytics.
Social Media Editor
At Hometalk, I was responsible for all content creation (visual and written), all promotion, and all analytics. I also did basic graphic design and community management.


Soom Foods - Community Growth Ads

One month of community growth ads resulted in over 1500 likes on Facebook for $00.11 per like.

HomeTalk - Facebook Growth

Three months of posting and engagement of Hometalk's Facebook page (no paid ads) resulted in a 60,000 increase in page likes.



Saint Joseph's UNiversity
English, Political Science



advertising blogging social media management social media marketing writing online community building paid social promotion community management digital marketing data analysis


Basecamp Buffer Canva Facebook Twitter Pinterest LinkedIn Instagram Mailchimp Sprout Social Wordpress Trello Slack Google Analytics


Not seeking work


  • Available evenings and weekends


  • Can work 15hrs per week
  • Can commit to 1+ years


Industries I love

Advertising & Marketing Food Health & Wellness Media Music PR & Communications Tech

Side projects

My blog, Lavender and Cream.