Profile photo of Kyle Buzzell

Kyle B.

Average rate
$30/hour
  • Payable
  • Joined March 2017

US expat writer/content manager/risk taker; You need words, I have words...lots of cool words.

  • Tallinn, Tallinna linn, Estonia
Profile photo of Kyle Buzzell
Kyle B.
Tallinn, Tallinna linn, Estonia

Experience

Summary

From life coaching, to professional sales, to content management (currently); the common thread has been communicating with people to create movement. Everything I create is driven by one question, "Who am I talking to and why should they care?"

Work history

Content manager
*Content created from August 14, 2016 Primary role was to identify client segments and address them appropriately via blog post assets, email campaigns and ebooks. Wrote, promoted via social channels and tracked performance of all completed pieces
Content Manager
Wrote all copy for website and collaborate with Art Director for redesigns.
Trupanion
Inside sales representative
Sold and wrote pet insurance policies for US and Canadian clients in one-call environment. *Consistently placed in top 1/3 of all reps.

Portfolio

Combat ad fatigue and save your app

Ad tech industry pieces are often “vanilla” in their attempt to be taken seriously. I wanted to add humor and satire to a little known industry concept called Ad Fatigue. Responsibilities: Article concept, title and content, hero image text, promotion.

Clicks are dead, let them go before it's too late

A take on click-through rates for our advertiser segment; I wanted to add some controversy to the theme to create engagement. Responsibilities: Article concept, title and content, hero image text, promotion.

Use ad mediation or get left behind

Ad mediation is a complex process; I wanted to simplify it for novice and intermediate publishers. Worked with Art Director to created enclosed infographic. Responsibilities: Article concept, title and content, hero image text, image concept, promotion.

The 5 App Industry Trends You Need to Understand To Stay Ahead

There are many trend articles due to their click bait titles but don't give people information on where they point and how to take advantage of them: enter this article. Note: this is a sponsored post. Responsibilities: Article concept, title and content.

Where should your mobile ad budget go?

Many advertisers don’t know how to compare the in-app and mobile web channels. This is a long-form article and infographic (linked) covering key areas of comparison.

Availability

Not seeking work

Available

  • Available during business hours and evenings

Commitment

  • Can work 30hrs per week
  • Can commit to 3-6 months