Profile photo of Lani Pauli Pauli

Lani Pauli P.

Average rate
$150/hour
  • Joined September 2015

Curious & strategic thinking PR, Content Creator, Community Manager and Copywriter.

  • Brisbane, Queensland, Australia
Profile photo of Lani Pauli Pauli
Lani Pauli P.
Brisbane, Queensland, Australia

Worked with

Services

Categories

Public Relations Content Marketing Copywriting

Experience

Summary

From PR to Marketing and into digital community management. It's been a work in progress to become a generalist with specialist interests.

CloudPeep clients

Sydney Based PR Freelancer
Aug 2016 to Sep 2017

Work history

Senior Community Manager
My role revolved around nurturing the Yelp Brisbane community online and offline. From sniffing out cool events, to marketing, local business owner outreach, hosting events and more, I spread the word about what Yelp's all about in Brisbane.
Brio Group
Digital Account Manager / Copywriter
Digital Account Management Project Management Digital Strategy (Social Media) Copywriting Content Strategy Editor | BrioDaily.com.au
The Fetch
Brisbane Curator / Editor
Edited and curated the fortnightly Brisbane edition of The Fetch covering business, digital and creative events. Identified and interviewed talent for regular local profiles and curated content for target audience.
Publicist
It's Live! in Queensland is the destination to discover more than 116 events happening in the best locations around the state in 2016. Working with the Tourism & Events Queensland publicity, marketing and events to promote the events and the calendar.

Portfolio

Content Development for Tourism & Events Queensland blog, Hello Sunshine

Created content for Hello Sunshine relevant to events and destinations in Queensland.

Habitus Living interview with Catherine Roberts

Pitching directly to the online editor for InDesign publications, I was able to secure a Q&A for Catherine Roberts, owner of Brisbane retail outfit Showroom.

Weekly Yelp e-Newsletter

For four years I penned a weekly curated newsletter for Yelp and grew the subscriber database from a few hundred to almost 30,000 in Brisbane.

Education

Accreditations

University of Southern Queensland
Bachelor of Mass Communication (Journalism & Public Relations)

Availability

Seeking work

Available

  • Available during business hours, evenings, and weekends

Commitment

  • Can work 15hrs per week
  • Can commit to 6 months to 1 year

Interests

Industries I love

Animals & Pets Consumer Products Food Health & Wellness PR & Communications Travel

What I read

Everything! You can follow me on Goodreads but Darling Magazine recently swept me off my feet.

Side projects

I'm one-third of Homeroom, an online platform and offline series of workshops for creative businesses. Check it out: http://www.home-room.com.au/