Libby M.

  • Joined September 2016

I create unique and relatable content that will set your company apart.

  • Portland, Maine, États-Unis
Profile photo of Libby  Maccarthy
Libby M.
Portland, Maine, États-Unis



Content Copywriting SEO



A sustainable urban planner by trade, I made the transition to journalism and editorial work three years ago. I currently write fashion, lifestyle, travel and branded content for Brit + Co, The Knot and The Nest and have also written for the Food Network.

Work history

Fashion & Style Writer
Fashion and style writer covering special events, fashion news, shopping and styling tips.
XO Group Inc.
Freelance Writer
I contribute travel and lifestyle content to, as well as wedding content for The Knot magazine and
Editorial Assistant
Prepared editorial for the biggest relaunch of in company history by updating content, implementing SEO standards and organizing content for new site architecture. Pitched, wrote and researched trend stories for the blog, website and print.
Department of Planning, City of Portland, ME
Planning Intern
Analysed existing conditions, identified local assets, researched case studies and created a reference document outlining best practices to guide the development of the new code. Assessed building heights and prepared documents for Development Review.
Department of Planning, City of Portsmouth, NH
Planning Intern
Prepared an extensive building and land use inventory for the site area with data obtained from site visits, GIS maps, and architectural plans. Collected and managed a variety of quantitative and qualitative spatial data related to nearly 500 properties.



B.A. Double Major Sociology + Environment, Society and Sustainability



blogging content creation content curation photoshop data analysis editorial writing research


Photoshop Wordpress InDesign Pinterest Twitter Instagram Basecamp Google Analytics


Not seeking work


  • Available during business hours and weekends


  • Can work 15hrs per week
  • Can commit to 6 months to 1 year


Industries I love

Fashion Food Health & Wellness Travel Other

What I read

I read a lot of non-fiction books related to food-related issues, current events and politics, with 'The Omnivore's Dilemma' by Michael Pollan and 'Into Thin Air' by Jon Krakauer being favorites. I also read a lot of news sites and design blogs.

Side projects

I am a certified yoga teacher and work with a local grassroots organization building community gardens.