Profile photo of Lisa Chatroop

Lisa Chatroop

Average rate
$45/hour
  • Featured
  • Joined April 2015

Content Marketing and Social Media Manager with 8+ Years of Experience

  • Chicago, IL, United States
Profile photo of Lisa Chatroop
Lisa Chatroop
Chicago, IL, United States

Worked with

Availability

Seeking work

Available

  • Available during business hours, evenings, and weekends

Services

Categories

Content Email Marketing Social Media SEO

Experience

Summary

I believe that a good marketer should have keen intuition into the psychology of the consumer. This, paired with my strong creative writing skills and marketing background have helped me create successful campaigns for a very diverse range of businesses.

Work history

Head of Marketing
As first hire, I laid the groundwork for the company's online presence. Organically grew the company blog into a well-known career resource, reaching over 100k+ visitors per month and created a thriving community through social media and email marketing.
Client
Worked with DDM in the months leading up to their acquisition by Khan Academy. Established educational blog geared towards parents and K-8 teachers and created engaging, educational content for the social media accounts of three separate brands.
Walmart
Digital Content Specialist - Pilot Project
Developed and created social media content for a short-term pilot project for Walmart through Chicago-based experiential marketing agency, Mosaic Sales Solutions.
SocialKaty (Acquired by Manifest Digital)
Senior Account Manager
Managed a team of five account managers in addition to creating, executing and managing social media campaigns and content strategy for my own clients clients (including PetFlow.com, Where I've Been /Trip Advisor, BenchPrep, 3D Cart, Azteca and others).
Client (Current)
Worked with Industries for the Blind Milwaukee for several years creating content for their corporate blog, e-commerce site and podcast in order to spread awareness about blindness, engage members of the blind community, and share the company's mission.
Client (Current)
Worked with Eaze, a SF-based medical marijuana startup, on various content initiatives, including creation of blog content focused on educating the public on medical marijuana and re-targeting / re-engagement email marketing campaigns.
Client (Current)
Worked with Breezeworks, a business automation app created for mobile trades. Created B2B blog content geared towards plumbing companies, electricians, etc. Wrote and conducted in-depth research for whitepaper on negative Yelp reviews.
Co-Founder / Co-Editor
Co-founder / co-editor of Daily Urbanista, a lifestyle site geared towards single, urban females in their 20's and 30's.

Education

Accreditations

DePaul University - Chicago
Marketing
American Intercontinental University - London, UK
Study Abroad, Marketing + Intl' Business

Skills

Skills

social media strategy social media marketing blogging community building community management content creation copywriting email marketing email outreach SEO

Tools

Wordpress Mailchimp CoSchedule Sprout Social Shopify Medium SumoMe Zendesk Yoast Basecamp Facebook Advertising LinkedIn Ad Network Google Analytics Moz Product Hunt

Interests

Ideal team

I truly enjoy working with small businesses and startups, particularly those whose marketing efforts are in their infancy. While I thrive in situations that are somewhat autonomous, I'm also happy to work as an extension of an existing marketing team.