Mary C.

  • Joined March 2016

Communicator: Tech Writer, Ghost Editor, Blogger for diverse clients. SEO nerd; Social Media friendly. Media &Entrepreneurial background.

  • Austin, TX, United States
Profile photo of Mary  Cunningham
Mary C.
Austin, TX, United States

Worked with

Services

Categories

Copywriting Content Strategy Marketing SEO

Experience

Summary

Nearly five years at The Recording Academy (GRAMMYs) in the Sponsorship and Strategic Alliances group, followed by Nokia, in its newly formed music service, focused on marrying tech, music and customer engagement. Then took entrepreneurial leap.

Work history

Freelance Writer
Punctually deliver three well-researched, original blogs (between 600-800 words) each month on topics requested by the client. Some require seeking out experts for interviews with experts, coordinating with their schedules accordingly.
Co-founder and editor in chief
Create company's newsletter content and email marketing strategy, as well as content creation and overall branding.
Nokia
Global Manager, Music Industry Marketing - among other positions
Structured international music industry marketing plan for regional music teams in 15+ countries. Managed 2009 GRAMMY Awards content partnership, including retail distribution for GRAMMY telecast audio content within Nokia Music’s digital music store
The Recording Academy/ GRAMMY Awards
Manager, Marketing & Strategic Alliances
Created partnership opportunities with national, multi-year GRAMMY Awards telecast sponsors. Designed year-round initiatives based on partner assets. Managed on-site brand activation.

Portfolio

How to Talk to Your Mother About Aging

As if the mother-daughter relationship isn’t difficult as it is, as the years pass it may get even trickier to navigate. I recently learned that saying “I’m worried about you getting older” isn’t as simple as it sounds.

The Horse Occupation Must End

More than three months after it began, the Occupy Wall Street movement has increased discourse on class disparity and the role of corporations in American life. But here in downtown Manhattan, the social movement is also yielding a whole lot of crap. Literally.

The Most Powerful (and Simple) Things to Know About Joy

Whether freshly committed to making meaningful change in this new year or working through the challenges of a new health reality, do not underestimate the transformative power of a little thing called Joy. Though if you’re like me, you might overestimate the energy needed to usher it into your life

What Paleo and Vegetarians Can Learn From Each Other

Many a highly educated wellness advocate has embraced a regimented eating plan for the sake of health, but it can be confusing when those plans appear to contradict each other.

Are Virtual Consultations the Next Big Thing in Plastic Surgery?

Nowadays, seeking the counsel of a plastic surgeon beyond your zip code is not relegated to the rich or financially strapped. The Internet has opened up exposure to businesses in a way that the local Yellow Pages never could. We can use all things digital to seek out world-renowned experts.

Skin Laxity: Why It’s Important and What You Need to Know

The degree to which skin is tight or loose is a significant factor in the body's response to certain aesthetic procedures. So it's important to understand what it is.

Education

Accreditations

University of Texas at Austin
Bachelor or Science- Advertising. Concentration: Branding. Graduated with College Honors.

Skills

Skills

blogging branding affiliate marketing content creation content strategy copywriting data analysis editing newsletters podcasting

Tools

Bitly Photoshop Hootsuite Wordpress Squarespace Yoast YouTube Twitter Canva Facebook Facebook Insights

Availability

Not seeking work

Available

  • Available during business hours and weekends

Commitment

  • Can work 35hrs per week
  • Can commit to 1-3 months

Interests

What I read

Sites: Mind Body Green, Huffington Post, Domino.com. Magazines: Elle Decor. Paper: WSJ. Books: notable fiction and inspiring nonfiction.

Side projects

Event producer for ATX Television Festival (since its inception, 5 yrs), and Prevention Magazine's R3 Health & Wellness Summit, 2016.

Ideal team

I work best with people who are straightforward and honest. Blunt is great! I appreciate teams and clients who can identify their needs, so that I can deliver the best results!