Profile photo of Rhonda Foxworth

Rhonda Foxworth

Average rate
$75/hour
  • Featured
  • Joined August 2015

As an experienced marketing generalist, I can help businesses and banks build strong brands and energized employees.

  • Ann Arbor, MI, United States
Profile photo of Rhonda Foxworth
Rhonda Foxworth
Ann Arbor, MI, United States

Availability

Seeking work

Available

  • Available evenings and weekends

Commitment

  • Can work 20hrs per week
  • Can commit to 3-6 months

Services

Categories

Growth SEO Content Copywriting Strategy

Experience

Summary

For the last 15 years, you would have found me at Bank of Ann Arbor as Vice President and Marketing Manager. Before that I ran a specialty toy store, did marketing for an educational game company and managed a small staff at a high-end department store.

Work history

Vice President & Marketing Manager
Built a strong internal brand image and established an easily recognizable external brand through integrated marketing activities including print, radio, outdoor, cable, online, website, press releases and social media.
Store Manager and Consultant
Opened 4,000 square foot specialty toy store on time and on budget. Store captured third place for highest grand opening sales among the 90 franchised stores. Later traveled as a consultant to assist new franchisees in setting up stores for opening.
Aristplay, Ltd.
Marketing Manager
Responsible for design, production, list selection, and mailing of 350,000 consumer and business-to-business educational game catalogs. Tracked and analyzed sales results to determine effectiveness of campaigns and lists. Helped create early website.

Portfolio

Larky logo white bg black tagline

Larky Smarts blog

Create and publish content to position Larky, a start-up, as a thought leader in financial industry and to generate awareness.

HT Mobile Apps

Create and publish content to help HT Mobile Apps build awareness and demand for mobile app, Banker Jr.

Soniclunch logo blk

Sonic Lunch summer outdoor concert series

Lead team to create 12 week concert series in downtown park that has become a staple of the summer scene in Ann Arbor, Michigan.

Skills

Skills

writing social media strategy brand strategy branding B2B marketing communications community ambassador programs content strategy project management public speaking

Tools

Microsoft Office Hubspot Trello Squarespace Facebook Advertising Google AdWords Google Analytics Google Docs Adobe Creative Suite Mailchimp SurveyMonkey Sprout Social

Interests

Industries I love

Advertising & Marketing Banking & Finance PR & Communications Social Enterprise Venture Capital

What I read

Inc, FastCompany, LifeHacker,TechCrunch, Mashable, NPR, Wired, BottomLine, The FinancialBrand, Michael Hyatt, JonAcuff

Side projects

Worked with local nonprofits to improve communications efforts and move marketing projects forward.

Ideal team

Enjoy working with an energetic, humble, hard-working group that views themselves as a team. A team that supports, motivates and complements each other. Prefer a smaller team of less than 10. I prefer working with and managing as a servant leader.