Profile photo of Reena Bhansali

Reena B.

Average rate
  • Joined April 2016

PR Professional with Experience at Disney and Mattel

  • Los Angeles, CA, United States
Profile photo of Reena Bhansali
Reena B.
Los Angeles, CA, United States



Public Relations Copywriting Strategy



I have 5+ years experience working for Disney, Mattel and Ketchum. My experience ranges from parenting and toys, to tech, education and consumables. Brands I have worked for include, 15+ Disney franchises, Barbie and Doritos. I have a M.A. in PR from USC.

Work history

Disney Consumer Products
PR Associate
• Part of a three-person team, handling all DCPI digital PR, across all franchises • Integral part of team to launch & manage PR for Disney’s learning brand, Disney Imagicademy • Managed social media partnerships to launch new tween brand
Mattel - Ketchum PR
Account Executive
• Member of a 4+ person team, spearheading all Barbie PR for 2013 and 2014, including 4+ DVD launches • Top tier broadcast, online & print media contacts in consumer, entertainment, tech, food and home publications • Team lead: Monster, Ever After High
Edelman PR
Consumer Intern
• Writing and editing press material for philanthropic clients such as Movember • Research competitor audits and reports • Compiling coverage and media lists for brands like Movember, Starbucks, Warner Bros and Nestle • Media pitching
Rogers & Cowan
Digital Intern
• Used social media to generate interest in clients such as Razer and Neuro Drinks • Blogger/media outreach - pitch letters, emails and phone calls



M.A. Strategic Public Relations
University of Illinois Urbana-Champaign
B.S. Advertising



blogger relations media relations press release brand strategy media monitoring media lists social integration paid social promotion coverage reports writing press material


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Not seeking work


  • Available during business hours, evenings, and weekends


  • Can work 15hrs per week
  • Can commit to 6 months to 1 year