Profile photo of Ryan C

Ryan C.

Average rate
$50–100/hour
  • Payable
  • Joined October 2019

Content Creator & Digital Marketer - creating great content since Mario Paint in 1994. I've got a knack for creation & promotion. Greetings!

  • Vancouver, BC, Canada
Profile photo of Ryan C
Ryan C.
Vancouver, BC, Canada

Worked with

Services

Categories

Marketing Design Content Copywriting Email

Experience

Summary

I've been working in marketing, content, & design for almost 15 years. I've been lucky enough to work across several industries, including travel, retail, technology, education, music, and more. I'm equal parts marketer, designer, writer, & technologist.

Work history

Marketing Team Lead
🛳 Digital Marketing & Content Marketing Leadership in the Cruise Travel Industry. In less than one year, I was able to digitally generate 45+ million in revenue; grow the email list +8000 subscribers; use email to increase leads by an average of 250%
Marketing & Content Specialist
🎓 Content Creation & Digital Marketing in the Education Industry. During my stay at Kumon, I was able to increase online conversions over 500% through blogging; increased organic traffic over 200% via SEO; increase growth 8% using local marketing
Marketing Manager
🤝 Marketing Content & Strategies to Grow Digital Agency Partnerships. At Richway, I was able to place 10+ promotional articles in top local publications; run email campaigns with an average open rate of 40%+ and an average click-rate of 15%+
Project & B2B Specialist
📊 Project Management & B2B Strategies to Grow Professional Development Organization. At EIE I was able to achieve a 75% when re-signing existing clients & my B2B content averaged a 95% satisfaction from both internal and external reviewers
Source One Capital Corp
Lead Designer
💰 Design Leadership & Sales/Marketing Support in the Investor Relations Industry. At Source One, I was able to produce dozens of print ads for our investor relations clients & develop the brands of several Vancouver-based resource companies
Freelance
Marketing & Design Freelancer
🌐 Freelance digital marketing, design & content creation. I've been freelancing for a number of years. Over this period, I've done several projects, including logo design, web design, all kinds of content creation, email campaigns, podcasts, & much more

Portfolio

Retail Email Banner Design

Travel email banners designed for a 'vintage' demographic. I was convinced that LOUD was a requirement for this segment of the retail world, so I cranked the volume.

Kumon Canada Blog

At Kumon Canada, I managed the blog with the goal of increasing brand awareness & conversions. I was behind all the articles, copy & design. Kumon has many blogs internationally, but the Kumon Canada blog continues to outperform them all, even with no content updates since I departed in early 2018.

Canada China Trade Conference

The Canada China Trade Conference (CCTC) was a trade show featuring speakers from prominent digital companies in China & international trade experts from Canada. I handled the design of all event materials while planning & executing marketing for the event as well.

Kumon Brand Advertising

Over the years I've worked with a number of brand guidelines. Kumon's was one of the best I'd had the pleasure of using. Within those guidelines, I produced dozens of pieces, including these standouts.

Online Travel Contests

Contests are great for retail. In 2019, they are great for online use because much of the admin can be completely automated using the correct setup and tools. I devised 2 contests: a major giveaway, and a monthly 'refer-a-friend' contest with monthly winners. Both were created using Gleam.io.

Travel Email Campaign Design

Retail travel emails targeted to the cruise market. When I inherited this project, unsubscribes were high, and the list was disengaged. Through a complete content overhaul, strategic tweaks, improved design & better copy, we were able to see a dramatic increase in the amount of leads + revenue in.

Education

Accreditations

British Columbia Institute of Technology
Marketing Diploma of Technology, Marketing Entrepreneurship
Sessions.Edu School of Design
Associate's Degree, Graphic Design
Digital Marketing Certificate
Content Marketing Certificate
Email Marketing Certificate

Skills

Languages

English

Native or bilingual proficiency

Skills

email marketing lead generation email design design digital marketing blogging branding content creation content marketing copywriting

Tools

Buffer Facebook Google Analytics InDesign Photoshop Illustrator Twitter Zapier YouTube Wordpress Slack ActiveCampaign SmarterQueue Zendesk Instagram

Availability

Seeking work

Available

  • Available during business hours, evenings, and weekends

Commitment

  • Can work 30hrs per week
  • Can commit to 3-6 months

Interests

Industries I love

Advertising & Marketing Ecommerce Education Gaming Health & Wellness Music Retail Tech Travel

What I read

An endless flow of nonfiction audiobooks and podcasts

Side projects

I make music at https://doni.land

Ideal team

I love working with people who are personable and as detail-oriented as I am.