Profile photo of Sandhya Ramachandran

Sandhya R.

Average rate
$50/hour
  • Joined May 2016

Experienced Content and Social Media Strategist; Looking out for exciting opportunities

  • Mumbai, Maharashtra, India
Profile photo of Sandhya Ramachandran
Sandhya R.
Mumbai, Maharashtra, India

Services

Categories

Content Copywriting Strategy Community Development

Experience

Summary

I come with 12 years of experience in copywriting, multimedia content creation/strategy and managing social media across startups and corporates like Disney About.com, Network 18 Group, Bizongo, etc.

Work history

Content Strategist - Consultant
Devise innovative marketing campaigns, content strategies and create a unique voice for Bizongo across channels. Leading a team of content specialists and redefining the perception of B2B industry through creative and engaging communication across the web
Bollywood and Indian Cinema Expert (Independent Contractor)
Launched and managed bollywood.about.com. Created original and engaging content on Bollywood and Indian Cinema
Web Content Producer
Launched and produced the revamped Disney, Bindass and BPlay sites, leading a team of graphic designers and coders, while collaborating with local and International teams.
Content Writer
Created articles and poems on topics of culture, lifestyle, current affairs, architecture, food, literature, films, music etc., for online and offline publications. Columnist at Media Services Pvt Ltd, Sri Lanka since Feb 2012.
Filmmaker
Shot and Directed the TEDx talk in 2015 at IIM Rohtak. Directed corporate films for burrp.com, Disney, Bizongo, etc.Shot many documentary & fiction short-films that have been screened across film festivals around the world.
Creative Content Lead
Developed the voice for all aspects of the organisation's online presence, in addition to writing, editing and creating site promotions, email newsletters and social outreach campaigns. Launched eight blogs for online reputation management activity.
Community Manager: Consultant- Ahmedabad | City Manager- Chennai
Engaged in PR activities & community building. Produced various online artefacts like contests, micro-sites & branding collateral to drive page traffic. Executed Chef's Table collaborating with Food & beverage giants Taj Group of Hotels, Hyatt Regency,etc
Senior Research Associate, Storyteller
Scripted, researched and designed trails. Trained as a storyteller for trails for kids. Highlights: Conceived and organised the Treasure Hunt with the team for visually challenged kids in association with Standard Chartered Bank.

Portfolio

Portfolio of Works

A display of my overall skillset

Showreel

Video Portfolio

Voice over artist

Voice over for the company video of a startup called Cruxbot which makes reading through information on a website simpler and more concise.

Food Writing & Photography

Virtual stash of articles and photographs created for burrp.com

Copywriting (emailers, social media campaigns, etc.)

As the Content Head of ShopYourWorld.com, an e commerce portal involved in cross-border trade, I conceived the text of the daily mailers/e-newsletters/EDMs and was also involved in conceptualizing and ideating on their design, working in close association with the Creative Head and Graphic Designer.

Book Cover Illustrations for Orient Black Swan

Illustrated the book covers of: Red Tape, Beurocracy, Structural Violence and Poverty in India by Akhil Gupta Essential Readings for Teachers of English: From Research Insights to Classroom Practices Bollywood in the age of New Media by Anustup Basu

Education

Accreditations

National Institute of Design
Post Graduate Diploma, Film and Video Communication
Hindustan College of Engineering
Bachelor of Architecture (B.Arch.), Architecture, First Class

Skills

Skills

blogging content creation content strategy content curation copywriting editing writing visual communications video production journalism

Tools

Asana Buffer BuzzSumo Canva Facebook Final Cut Pro Ghost YouTube Google Analytics Issuu LinkedIn Medium Photoshop Pinterest Twitter

Availability

Not seeking work

Available

  • Available during business hours and evenings

Commitment

  • Can work 15hrs per week
  • Can commit to 1+ years

Interests

Industries I love

Advertising & Marketing Ecommerce Education Entertainment Food Media PR & Communications Philanthropy Photography Travel

What I read

HuffPost, Buzz Feed, Linkedin Pulse, Medium, Buffer Blog, The New Yorker

Side projects

Filmmaking, Illustration