Profile photo of Sheila Howell

Sheila H.

Average rate
$200/hour
  • Joined October 2020

Highly accomplished executive with 15+ years of proven experience in developing, planning, executing profitable growth marketing strategies

  • Columbus, OH, USA
Profile photo of Sheila Howell
Sheila H.
Columbus, OH, USA

Services

Categories

Marketing Email Strategy Growth

Experience

Summary

Exceptional leader and project manager skilled at fostering top-performing teams, driving profitable growth, and implementing innovative solutions to enhance and streamline operations.

Work history

SunBirch Consulting
Founder
Bringing best in class marketing expertise and fresh creative design to clients across the globe. Specializing in brand revitalization and digital transformation for brands who have stagnant or backwards growth.
1800Flowers
VP of Marketing - Cheryl's Cookies
Combine both strategic and tactical leadership to deliver growth across all channels. Development of strategy and execution of direct-to-consumer loyalty, print and digital marketing programs. Build successful marketing programs for various divisions.
HSN Improvements
VP of Marketing
Successfully revitalized brand and changed culture to be digital first. Thoughtful strategy was implemented to not "fire" current customers while updating the brand to be relevant to a broader audience.
Lbrands
Director of Customer Marketing
Developed and facilitated training for new policies and procedures for brand marketing teams. Created and instituted marketing strategies including direct mail, email, loyalty, and print programs for apparel brands.

Portfolio

European Finds Branding

Oversaw the development of all branding. Set the strategy for blog and oversaw the creative content.

Development of Brand and Site

Although the site is still being tweaked, you can see where we are going with the site. We developed the brand and creative. Copy and additional pages are still being completed.

Education

Accreditations

Capital University
Master Taxation
Capital University
Bachelor of Arts

Skills

Languages

English

Native or bilingual proficiency

Skills

brand strategy branding content strategy customer retention customer segmentation conversion rate optimization marketing strategy direct marketing design email marketing

Tools

Facebook Advertising Google AdWords Google Analytics Instagram LinkedIn LinkedIn Ad Network Photoshop Pinterest SEMRush Shopify

Availability

Seeking work

Available

  • Not specified