SommerAnn M.

  • Joined May 2016

Nonprofit nerd with a passion for the written word, marketing, event planning, and relationship building!

  • Chicago, IL, United States
Profile photo of SommerAnn McCullough
SommerAnn M.
Chicago, IL, United States

Services

Categories

Community Marketing Copywriting Social Media Strategy

Experience

Summary

My passion for relationship building began at a grassroots nonprofit and grew into community management when I worked at a start-up. Now I work with nonprofits to help them connect their mission with new supporters and increase their impact!

Work history

Marketing Associate
Engineered new social media engagement strategy increasing Twitter profile visits by over 115% and Facebook page likes by over 150% in the first month. Collaborated with events team to host Inaugural More Than Ever Education Luncheon raising over $28,000.
Community Manager
Developed + managed 85 member ambassador community. Accelerated social media outlets to increase website traffic by 108%. Grew Pinterest fans by 3,500. Launched national college tour at 20+ universities.
Editorial Board Member
Overhauled entire design and content to target a younger audience. Pitch idea for new articles, research pieces, highlights. Research and conduct interviews for profiles, in-depth human interest pieces. Copy editing, revision of quarterly magazine.
Bastille Day Chicago
Social Media Marketing Coordinator
Launched and managed all social media accounts to attract 3,000 attendees to the annual event. Developed a communications strategy to produce streamlined, consistent, and attractive posts in alignment with our brand marketing.

Education

Accreditations

Denison University
Bachelor of Arts: English & French

Skills

Skills

digital marketing social media marketing community ambassador programs blogging event management journalism community management email marketing customer outreach brand strategy

Tools

Basecamp Constant Contact Mailchimp Hootsuite Edgar Viraltag Google Analytics Facebook Insights InDesign Photoshop

Availability

Not seeking work

Available

  • Available during business hours, evenings, and weekends

Commitment

  • Can work 40hrs per week
  • Can commit to 1+ years

Interests

Industries I love

Advertising & Marketing Education Events Media PR & Communications Philanthropy

What I read

Currently reading: The Lacuna, Barbara Kingsolver
On Bookshelf: My Name is Lucy Barton, Elizabeth Strout

Side projects

-Leadership Development Specialist for 12 universities in the midwest with Kappa Kappa Gamma
-Recruitment Adviser at Northwestern University's Kappa Kappa Gamma Chapter

Ideal team

I love to work with smaller teams who are collaborative, supportive, and transparent. My ideal management style is direct, accessible, supportive, and open to dialogue.