Profile photo of Laurie VanName

Laurie V.

Average rate
  • Joined August 2016

Graphic Designer with 20+ years experience. Specializing in logo and brand development. Love to design invitations, posters, ads & all else.

  • Port Saint Lucie, FL
Profile photo of Laurie VanName
Laurie V.
Port Saint Lucie, FL

Worked with



Design Marketing Strategy



Bachelor degree in graphic design & 20+ years of experience developing and designing award winning graphic design. US Army Veteran (21 years). Business owner & Art Director (8 years)

Work history

Owner/Graphic Designer
Designed and developed print& web ads, marketing materials, newsletters, brochures, sales collateral, business communications, promotional materials, direct mail pieces, invitations, logos, identity systems, service brochures, & annual reports.
United States Army Reserves
Master Sergeant
Directed, trained and managed Instructors/Trainers of the Information Academy. Evaluated, advised and trained soldiers. Conducted and recommended promotions, awards, performance reviews and recommend disciplinary action if needed.
Martin Health System
Creative Design Supervisor
Designed and developed brand guidelines, marketing materials, newsletters, ads, brochures, sales collateral, business communications, promotional materials, direct mail pieces, invitations, logos, letterhead designs, services brochure, annual reports.
Genesis Health System
Creative Designer
Designed marketing materials, newsletters, advertisements, brochures, sales collateral, business communications, promotional materials, direct mail pieces, invitations, logos, letterhead designs, services brochure and web design.
H&R Block, Inc.
Senior Graphic Designer
Extensive experience with both print and web design. Developed brand and corporate identities, web sites, ads, annual reports, sales collateral, brochures, newsletters, text book design and layout, presentations, invitations,web pages, web design.
Utilicorp United, Inc.
Production Artist
Generated newsletters, sales & marketing materials, business communications, presentations and other materials for UtiliCorp United, Inc., EnergyOne, EnergyOne Security, Aquila, Inc. & other international business entities.
Hallmark Cards, Inc
Freelance Production Artist
Process art, design, digital finishing and layouts of greeting cards, wrapping paper, stationary & envelopes, gift books and gift boxes, for Hallmark Cards, Keepsake Line, Hallmark Gift Collections, Party Express from Hallmark and other entities.

Reviews and references


Barbara Hilton

I highly recommend Laurie VanName, of Sparq Creative for your design needs. She’s friendly, creative, and professional. She gives her personal attention to detail during the entire process. I enjoyed working with Laurie, and liked the way she made recommendations while listening to my needs. Laurie demonstrated great patience throughout the selection process, and developed creative ideas to fully represent my brand. I feel that I'm off to a great start with my new business thanks to Laurie!

Joyce Engelmann

Hello, I have worked with Laurie VanName for more than 15 years. We first worked together within an in-house marketing department at a major health system. Later I hired Laurie as a free-lance designer for my consulting business. Laurie has always been professional in her response time delivering creative design work as well as working within a budget and the wishes of the client. You should feel secure in working with Laurie & Sparq Creative. Best Regards, Joyce Engelmann, Retired

Marcie Kellogg

Laurie is a very talented designer as well as being extremely organized and deadline focused! She is dedicated to her clients and is an absolute joy to work with. Her passion for great design is top-notch!



Wayne State College
Bachelor of Science Degree - Graphic Design
Certificates in Adobe Software Products, HTML Basic 1, HTML Basics 2, Basic Web Design, Building Web



advertising brand strategy branding communications corporate communications design graphic design marketing visual communications web design


Illustrator InDesign Photoshop Powerpoint


Not seeking work


  • Available during business hours, evenings, and weekends


  • Can work 15hrs per week
  • Can commit to 1+ years


Ideal team

I can work with any size of team. Love working with large & small teams and prefer strong leadership, team interaction and client ideas. I get "energized" with great ideas and collaboration.