Fact pie chart The facts

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According to a 2016 BuzzSumo post on the Future of Content, the future of content is more, not less. Google increases its number of indexed pages by the millions each year.

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Good writing serves your prospective customer, not the writer, by anticipating questions that they have as they are reading a piece of content and then answers those questions.

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Understand that you get what you pay for. If you want content that shines, invest in writers with the experience and writing skills you need.

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Content creation requires a lot of writing. You’ll know it’s time to hire a writer when your internal team can’t keep up with the demand or does not have the expertise needed. If you “just can’t get to it”, it’s time to hire professional help.

Houston, TX, United States Central Time (US & Canada)
Sophia is a copywriter who helps SaaS companies find the right words to attract customers. Her expertise includes eBook creation, long-form blog posts, sales pages, and content marketing. CloudPeeps clients have described her work as proactive and reliable. Learn more about Sophia
content marketing email digital marketing marketing automation copywriting
Houston, TX, United States Central Time (US & Canada)
Jeanette has 10+ years of experience writing and editing for businesses, and nonprofits as a copywriter and content strategist. Her background includes work as a journalist, English teacher, and project manager. CloudPeeps clients describe her as having a great depth of knowledge on data-based research. Learn more about Jeanette
editing writing content journalism communications
Düsseldorf, Germany Berlin
Marian identifies the sticky pieces of a company’s story that belong in business copy, optimized for web and primed for conversion. Her expertise is emotional copywriting that tells a story. Marian’s clients include Harpers Collins, Couchsurfing and The Penny Hoarder. Learn more about Marian
writing social media copywriting content strategy blogging
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The evolution of work and how to grow your startup with freelancers

Companies have been allocating large budgets to agencies for decades. What they’re now realizing is that they can engage remote freelancers who they actually know and trust to work directly with them. The stigma around outsourcing is fading -- more companies are working with freelancers to achieve their business goals.

Working with freelancers allows companies to engage specialized talent on an as-needed basis. Engaging on-demand talent is especially helpful for startups who don't need to hire full time employees quite yet but have very specific work they need help accomplishing.