Profile photo of Taylor Roy

Taylor R.

Average rate
$70–90/hour
  • Joined September 2019

visual designer with agency, brand, and publishing experience

  • San Francisco, CA, USA
Profile photo of Taylor Roy
Taylor R.
San Francisco, CA, USA

Worked with

Experience

Summary

I have a breadth of experience, starting as a print designer with a large publisher, to an in-house digital brand team, then launching brands and re-brands with a creative agency. I enjoy creating a layout for a page on print as much as on screen.

Work history

Designer
Worked with clients ranging from new startups to established corporations to launched rebrands, new products, campaigns and websites, as well as produce consumer packaging, photoshoots, and brand guidelines.
Visual Designer
Designed digital assets for our fine art and stationery retail. Plan and execute email campaigns as well as marketing narratives across the site, paying close attention to photo styling, typography, customer experience. Prepped files for web optimization.
Chronicle Books
Designer
Designed books et al from concept to color proofing. Managed a list of titles within the art group: carried series branding across formats, art directed freelancers, and designed covers and interiors. Collaborated with editors, sales, and production.
Smart Meetings Media
Designer
Designed layouts for a monthly magazine. Formatted multi-spread feature stories, retouched photos, merged data and copy from Excel to InDesign, and adapted layouts for digital publishing.

Portfolio

I Fought the Law, fine art photo book

Olivia Locher, known for her sarcastic approach to studio photography, photographed the strangest laws from each of the 50 states. The intent for her book was to make fine art accessible through a smart and slick package full of youthful exuberance and irreverence. Mass produced.

Laura Chenel Goat Cheese

Revitalized a California legacy with a rebrand, new packaging system, and new website. We extended the logo into a visual identity system, the packaging concept across 2 dozen SKUs, their online presence into a fully responsive website, and a new voice through a styled photoshoot.

Minted Gallery Wall Campaign

Designed assets for a campaign on how to create a custom gallery wall. The landing page provided a guide to mixing in Minted with your own personal collection. Accompanied by email blasts and social assets.

Availability

Seeking work

Available

  • Available during business hours and evenings

Commitment

  • Can work 30hrs per week
  • Can commit to 1-3 months