Profile photo of Tory Rebhun

Tory R.

Average rate
$50/hour
  • Joined August 2016

A digital strategist and product specialist, focused on strategy projects to improve customer conversion for businesses.

  • Los Angeles
Profile photo of Tory Rebhun
Tory R.
Los Angeles

Services

Categories

Design Marketing Content Strategy

Experience

Summary

With graduate education in User-centered design and startup entrepreneurship, Tory has developed skills in UX design and product strategy for digital companies.

Work history

Guthy-Renker
UX Strategist
P2D
Senior Product Manager
Factory Design Labs
UX Researcher
Digital Strategy
Work with clients on digital strategy, design and marketing projects to help improve web experiences, digital engagement and conversion. Manage 3 business social media accounts, increasing brand engagement and awareness.

Portfolio

Boreal Mountain Website Redesign and Content Strategy.

Managed the UX framework and content strategy for the Boreal website redesign project. This included strategizing how the user would interact with the new site, and how to frame the information within a new site structure. The new site has drastically improved navigation and conversion numbers.

Bambool Thermics Digital Strategy.

Manage marketing initiatives for small clothing company Bambool Thermics. This includes creating the Brand Ambassador program, increasing their Instagram following by 33x (from 80-2650) in 5 months. Manage marketing events and a website redesign, which has not yet launched.

Gili Gear Kickstarter Marketing.

Joined Gili to market a Kickstarter campaign for their new product line. Hitting the fundraising goal before we were halfway into the campaign. Increased social media following by 2.75x (from 1100-3000) in 3 months.

Forcefield User Testing & Research.

Performed heuristic evaluation and comprehensive user test for the Forcefield product, resulting in formative design, strategy and feature enhancements to improve the product.

Education

Accreditations

BDW Graduate Program - CU Boulder
Digital Strategy, UX and Product Design
College of Charleston
BA

Skills

Skills

brand strategy content strategy web design product strategy product management mobile marketing customer segmentation social media social media management social media strategy

Tools

Illustrator Photoshop Squarespace Kissmetrics Medium Mixpanel Optimizely Shopify Google Analytics Crazy Egg Contently Powerpoint Keynote stim

Availability

Not seeking work

Available

  • Available during business hours, evenings, and weekends

Commitment

  • Can work 20hrs per week
  • Can commit to 6 months to 1 year

Interests

Industries I love

Advertising & Marketing Consumer Products Ecommerce Education Social Enterprise Tech Venture Capital