Veronica Arrieta

  • Featured
  • Joined November 2015

Entrepreneurial go-getter with a startup mentality. Passion about brands, social media and community management.

  • San Francisco, CA, United States
Profile photo of Veronica Arrieta
Veronica Arrieta
San Francisco, CA, United States

Worked with

Availability

Seeking work

Available

  • Available during business hours only

Commitment

  • Can work 30hrs per week
  • Can commit to 6 months to 1 year

Services

Categories

Social Media Content Community Copywriting Email

Experience

Summary

I have several years of startup experience (both on the agency side and in-house) on social media strategies, content for blogs and newsletters, PR efforts, communication, and community management.

Work history

Fundly (acquired by NonProfitEasy)
Community and Marketing Manager
Early employee that managed social media, public relations, community and marketing efforts across the company. Launched Fundly On Campus, a program target towards college students nationwide to start fundraisers.
Gutenberg Communications
Assistant Account Executive
Assisted startups with media relations, pitching, press releases, brand positioning, byline development and placements, media tours, press kit development, industry speaking and award programs, editorial services, and social media accounts.
Mindshare PR
Assistant Account Executive
Personally assisted tech start-ups with media, analysts relations, product reviews, speaker placement, companies and product awards, media training, and content development. Monitored the firms and clients social media handles.
Owner and Blogger
Four Threads is a San Francisco-based lifestyle and fashion blog. I create content, grow social channels across Instagram, Facebook, Twitter, Pinterest, and collaborate with other brands like Lauren Conrad, Women's Health, etc.

Portfolio

How To Get Supporters To Your Crowdfunding Campaign

One of the biggest challenges in running a successful crowdfunding campaign is knowing how to market it. Though you don’t have to be a marketer, you do have to expand your vision and feel comfortable reaching out to your family and friends, social network and community circles.

Pitch Your Fundly Campaign To The Media

Welcome to Fundly’s guide to pitching your campaign to the media, where we will teach you the basics of publicizing your campaign outside of your network. Whether it’s your local news station, radio, newspaper or television station, getting your campaign in front of an audience will help you...

Mavenlink® Launches Powerful New Financial Management and Reporting Capabilities

This was a press release I wrote for one of my technology clients at Gutenberg Communications.

Education

Accreditations

University of Alabama
B.A. Journalism + Computer Science Minor

Skills

Skills

community management social media public relations blogger outreach social media strategy Research content creation blogging lean startups

Tools

adobe Instagram Photoshop Illustrator Twitter Cision Mailchimp Pinterest Squarespace Wordpress Facebook UserVoice LinkedIn Iconosquare Slack

Interests

Industries I love

Consumer Products Ecommerce Entertainment Fashion Food PR & Communications Philanthropy Retail Tech Travel

What I read

I have a wide variety of things I read: from cookbooks and recipes, TechCrunch and Mashable, lifestyle and fashion blogs, and self-development books.

Side projects

Aside from my community management, marketing and PR work. I have a fashion and lifestyle blog and online shop that feeds into my passions and creative side.